Tuesday, 16 February 2016

5 tips for social video success; The next WhatsApp? Slack's CMO on marketing a 'unicorn'

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Brand Republlic
Digital PM brought to you by The Wall 16th February
 
The next WhatsApp? Slack's CMO on marketing a 'unicorn'

The next WhatsApp? Slack's CMO on marketing a 'unicorn'

16 February 16, Shona Ghosh

Email, most office workers can probably agree, needs to die a grisly death.

 
Lady Gaga teams up with Intel to pay tribute to David Bowie

Lady Gaga teams up with Intel to pay tribute to David Bowie

16 February 16, Catherine Lafferty

Lady Gaga teamed up with Intel for a tech-heavy performance at the Grammys, using digital makeup and other innovations to transform herself into David Bowie.

 
Moneysupermarket.com replaces top marketer after ditching brand transformation

Moneysupermarket.com replaces top marketer after ditching brand transformation

16 February 16, Catherine Lafferty

Moneysupermarket.com's brand marketing director, Miranda Roe, has left after a year with the brand, amid a wider management reshuffle.

 
Cannes Lions rewards digital craft in 2016 and here's what it means to the industry

Cannes Lions rewards digital craft in 2016 and here's what it means to the industry

16 February 16, Wesley ter Haar

MediaMonks co-founder Wesley ter Haar has been picked as the president of the inaugural Digital Craft jury for Cannes Lions Festival of Creativity 2016. He explains what the new category means for the... read more

 
Stephen Fry fronts Missing People outdoor campaign

Stephen Fry fronts Missing People outdoor campaign

16 February 16, Grace Caffyn

Missing People, the independent charity that offers support for missing people and their families, has launched an digital outdoor campaign fronted by Stephen Fry to promote the UK's Child Rescue Alert... read more

 
Creative duo invite adland to review work live on Periscope

Creative duo invite adland to review work live on Periscope

16 February 16, James Swift

A creative team is inviting agency creative directors to review their portfolio over a live stream video on Periscope.

 
The Huffington Post UK offers free ad to children's charity

The Huffington Post UK offers free ad to children's charity

16 February 16, Gurjit Degun

The Huffington Post UK is offering a day of free ads to a children's charity as the Duchess of Cambridge guest edits the title tomorrow.

 
 
16 February 16
Media, tech and marketing fails that didn't live up to the hype

Media, tech and marketing predictions for 2016 are still filtering through my inbox like a music playlist on a continuous loop. Yet while the first part of any year should in many ways be a time for...

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16 February 16
The Daily Poke: Easy rider

I used to be a bit nervous about the idea of driverless vehicles. Then my granddad drove me to the supermarket, and I decided it wouldn't be so bad to take the whole driving thing out of human hands...

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16 February 16
Five tips for social video success

One trend has dominated discussion about social media in the past two years – video. It's no secret that social video has been growing at an exponential rate in recent times and with more than 70%...

read more
 
16 February 16
Porn site age checks under review

The government is seeking ways to verify users' date of birth and enforce age restrictions on porn sites. A public consultation, which will include parents, teachers and internet service providers...

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15 February 16
How advertisers and publishers are unwittingly falling victim to ad injection

Ad injection – the malicious practice of injecting unwanted ads onto browsers without the site owner's permission – is yet another challenge the digital advertising industry has to contend with....

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15 February 16
Supermarket Valentine's Day campaigns: what stores are all loved up and who's lost that lovin' feelin'?

Valentine's Day now ranks fourth among the biggest retail events of the year. So it comes as no surprise that while people were busy picking cards and flowers, supermarkets were perfecting marketing...

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