Monday 29 February 2016

Trinity Mirror's pre-tax profits fall 17.6%; Amazon expands into fresh food; FourFourTwo launches in US

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Brand Republlic
Daily News 29th February
 
Trinity Mirror's pre-tax profits fall by 17.6%

Trinity Mirror's pre-tax profits fall by 17.6%

29 February 16, Omar Oakes

Trinity Mirror's pre-tax profits for 2015 dropped by 17.6 per cent to £67.2 million last year, the company announced on the same day it is launching a new title, The New Day.

 
Amazon Pantry expands into fresh food with Morrisons deal ... and more

Amazon Pantry expands into fresh food with Morrisons deal ... and more

29 February 16, Daniel Farey-Jones

Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.

 
Monster.com picks Mcgarrybowen for European ad account

Monster.com picks Mcgarrybowen for European ad account

29 February 16, Grace Caffyn

Monster.com, the online recruitment network, has appointed Mcgarrybowen to its European advertising account following a competitive pitch.

 
FourFourTwo launches in US

FourFourTwo launches in US

29 February 16, Omar Oakes

FourFourTwo, the football magazine published by Haymarket, has launched a US web site as part of the brand's global expansion.

 
Campaign Viral Chart: Samsung top with Galaxy S7 and S7 edge smartphone ads

Campaign Viral Chart: Samsung top with Galaxy S7 and S7 edge smartphone ads

26 February 16, Grace Caffyn

The electronics giant dropped details of its latest smartphone in its three-minute video, released in conjunction with its debut at Mobile World Congress.

 
From McDonald's to Apple, six of the wittiest graphical marketing campaigns

From McDonald's to Apple, six of the wittiest graphical marketing campaigns

26 February 16, Alex Player

The most powerful gift a designer can give a brand is the gift of someone else's time. Being able to stop someone in their tracks with a powerful message is the gold standard that many strive for but few... read more

 
Burberry, Coca-Cola and Gucci among first brands to test Facebook's new 'Canvas' ad unit

Burberry, Coca-Cola and Gucci among first brands to test Facebook's new 'Canvas' ad unit

26 February 16, Shona Ghosh

Luxury retailers, car brands and restaurants are among the first brands trialling Canvas, a new, fast-loading mobile ad unit from Facebook.

 
Kiehl's embraces fun side with the 'Derek Zoolander center for people who don't age good'

Kiehl's embraces fun side with the 'Derek Zoolander center for people who don't age good'

26 February 16, Be On

Social video expert Be On reviews the latest viral by Kiehl's.

 



3 great ads I had nothing to do with #29: Debs Gerrard on John West, Skittles and Guinness

Presented by Brand Republic and Thinkbox
Debs Gerrard, creative director at Albion, reveals three great ads she admires but had nothing to do with.



 
 
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