Wednesday, 1 June 2016

Channel 4 shortlists brands for Superhumans prize, Instagram's new tools, X Factor brings back familiar judges

Campaign: Media

Campaign: Media
June 01, 2016
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Eight brands shortlisted for Channel 4's £1m Superhumans prize
Eight brands shortlisted for Channel 4's £1m Superhumans prize

Omar Oakes

Eight brands have made the final shortlist for Channel 4's £1 million prize for featuring disability in ad campaigns.

Instagram targets small businesses with new app tools
Instagram targets small businesses with new app tools

Gurjit Degun

Instagram, the photo-sharing app, is targeting small businesses with a set of new tools to help them create a profile, understand insights, and promote themselves.

X Factor brings back Sharon Osbourne, Nicole Scherzinger and Louis Walsh as judges
X Factor brings back Sharon Osbourne, Nicole Scherzinger and Louis Walsh as judges

Omar Oakes

The X Factor has brought back judges from years gone by to join Simon Cowell after last year's series saw a ten-year slump in audience ratings.

Karen Blackett reveals her secret work weapon
Karen Blackett reveals her secret work weapon

Karen Blackett

MediaCom's chairwoman introduces her executive assistant, part mind-reader, part machine.

UKTV promotes Zoë Clapp to CMO
UKTV promotes Zoë Clapp to CMO

Gurjit Degun

Zoë Clapp, the communications director at UKTV, has been promoted to chief marketing and communications officer.

Channel 4 creative head David Amodio's winning Media360 poems
Channel 4 creative head David Amodio's winning Media360 poems

David Amodio, the digital and creative lead at Channel 4, stole the show at last week's Media360 debate on which medium would grow the most.

Mondelez launches content deal with Buzzfeed within new marketing model
Mondelez launches content deal with Buzzfeed within new marketing model

Omar Oakes

Mondelez International is partnering with Buzzfeed as part of new branded content strategy after claiming interruptive advertising is "becoming irrelevant".

Who's afraid of Twitter's misogyny problem?
Who's afraid of Twitter's misogyny problem?

Ilyse Liffreing

A new study looks at rampant hate speech across the platform. How much brands should care is still an open question

Jean-Claude Decaux: tributes to shoe seller's son who changed the face of advertising
Jean-Claude Decaux: tributes to shoe seller's son who changed the face of advertising

Omar Oakes

Tributes to Jean-Claude Decaux, the founder of JCDecaux who died last week, have underlined the significance of his contribution to global advertising.

Bob Wootton joins MediaSense as advisor
Bob Wootton joins MediaSense as advisor

Omar Oakes

Bob Wootton, the former director of advertising and media at ISBA, has resurfaced at MediaSense after taking on a role on the media consultancy's advisory board.

My Media Week: Martin Woolley, The Specialist Works
My Media Week: Martin Woolley, The Specialist Works

Hayley Hayes

It not easy working in media when you're dieting, finds Martin Woolley, group managing director at The Specialist Works.

April's Aerial Awards winner: Adam&Eve/DDB for Marmite



Curation + Creation Presented by Brand Republic Insight & CrowdyNews Some news providers regard social media as a threat – but others are attracting and retaining customers through new social media curation technologies.


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