Wednesday, 1 June 2016

Jack Wills ad banned, Instagram releases new tools, Snapchat to refresh Discover

Campaign Breakfast Briefing

Campaign Breakfast Briefing
June 01, 2016

Latest

Jack Wills catalogue ad banned for 'sexually suggestive' images
Jack Wills catalogue ad banned for 'sexually suggestive' images

Omar Oakes

An ad in a direct mail catalogue for fashion brand Jack Wills has been banned for using "sexually suggestive" images that could be seen by younger teenagers.

Instagram targets small businesses with new app tools
Instagram targets small businesses with new app tools

Gurjit Degun

Instagram, the photo-sharing app, is targeting small businesses with a set of new tools to help them create a profile, understand insights, and promote themselves.

Snapchat to refresh Discover
Snapchat to refresh Discover

Gurjit Degun

Publishers on Snapchat will be able to promote their content in new ways as the app is planning a redesign of its Discover area.

Stormy waters ahead for UK retailers as deflation drags on
Stormy waters ahead for UK retailers as deflation drags on

Simon Gwynn

Retailers could face a battle on two fronts with rising costs and continued fierce competition, the British Retail Consortium has warned, as the deflation of the last year shows no signs of easing off.

Channel 4 creative head David Amodio's winning Media360 poems
Channel 4 creative head David Amodio's winning Media360 poems

David Amodio, the digital and creative lead at Channel 4, stole the show at last week's Media360 debate on which medium would grow the most.

Movers and shakers: MullenLowe, BBH, CHI & Partners, Havas and more
Movers and shakers: MullenLowe, BBH, CHI & Partners, Havas and more

Staff

Campaign's weekly round-up of the hires, departures and promotions across the industry.

Mondelez launches content deal with Buzzfeed within new marketing model
Mondelez launches content deal with Buzzfeed within new marketing model

Omar Oakes

Mondelez International is partnering with Buzzfeed as part of new branded content strategy after claiming interruptive advertising is "becoming irrelevant".

Why marketing is indefinable
Promoted
Why marketing is indefinable

Georganna Simpson

Michael Birkin, CEO at kyu, a collective of creative companies, talks candidly about creativity and collaboration ... and predicts the future of the industry




Three ways to ensure your ads are seen Presented by Campaign & comScore Ad blocking, ad fraud and low viewability present challenges to both advertisers and publishers. Here's what you can do about it        


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