| | | | | | Johnston Press, publisher of regional newspapers including The Scotsman and Yorkshire Post, has received shareholder backing for a £360m refinancing package, which includes a new £5m stake from satellite broadcaster BSkyB. | | | | | | | | | | | | | It is time to put an end to the term media agency and the industry should take some of its own marketing medicine, says Havas Media's chief executive, Paul Frampton. | | | | | | | | | | | | | This week, Kate Cooper, chief executive of digital marketing agency Bloom Worldwide, looks for a managing director, gears up for Toyota's Social Media Conference and networks with the cream of the UK's independent agencies. | | | | | | | | | | | | | In today's media surplus, getting employees to create content can help you stand out, and focus on quality, says Shafqat Islam, chief executive & co-founder, NewsCred. | | | | | | | | | | | | | | | | | Arena has been awarded the £2m Canti media account following a pitch against CW Content Works. | | | | | | | | | | | | | News UK continues to expand its membership package with the launch of an app dedicated to sporting coverage in The Times and The Sunday Times, just in time for the Fifa World Cup. | | | | | | | | | | | | | Facebook has asked the European Commission (EC) to review its $19 billion purchase of WhatsApp. | | | | | | | | | | | | | ITV has confirmed global financial group Santander and beer brand Carling will join Sony as official sponsors of its coverage of the Fifa World Cup in Brazil next month. | | | | | | | | | | | | | Omnicom, the owner of the OMD and PHD media networks, has followed Publicis Groupe and signed a major advertising deal with Twitter. | | | | | | | | | | | | | Anthony Hogg, the commercial development director at TalkSport and Sport Magazine, has left the company just weeks before the group activates its live commentary rights to the 2014 Fifa World Cup. | | | | | | | | | | | | | WPP's AKQA has a near 20 per cent stake in Tunepics, the social network launched last week by the former Topshop chief marketing officer Justin Cooke. | | | | | | | | | | | | | | | | | | Zoe Jones, marketing director at Digital Cinema Media, takes a look at some of the big screen opportunities for brands in the upcoming World Cup and the summer film season. | | | | | | | | | | | | | Looking at the pros and cons of using agency trading desks vs independents is admirable, but it's simplifying to a fault the complexity that is the advertising technology space, says Adrian Lacey, managing director of Crimtan. | | | | | | | | | | | | | TV, traditionally the blunt-edged weapon in the media agency's armoury, is becoming more rapier-like, and now it's time to rethink how it mixes with online video, says Neil Cunningham, head of digital at Cream UK. | | | | | | | | | | | | | In an age dominated by performance marketing and programmatic buying, how is out-of-home's £19 million audience delivery system, Route, helping clients improve the efficiency of their investment? Mark Henson, head of business development at Primesight, explores. | | | | | | | | | | | | | Independent trading desks claim to be more saintly than agency trading desks. Are they right? Tom Denford, co-founder of ID Comms, explores. | | | | | | | | | | |
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