Thursday, 22 May 2014

Digital AM - Justin Cooke unveils social network for 'the Snapchat generation'; Twitter; UN; Britvic; Google

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Justin Cooke unveils social network for 'the Snapchat generation'
Justin Cooke unveils social network for 'the Snapchat generation'
by Louise Ridley
21 May 2014, 11:00PM
Justin Cooke, the former Topshop chief marketing officer and founder of Innovate7, has launched a social network that enables people to share images accompanied by snippets of songs from iTunes.
Brands embrace World Cup fever with help from Twitter
Brands embrace World Cup fever with help from Twitter
by
22 May 2014, 08:00AM
As social media becomes awash with football chat, advertisers are finding ways to make a presence. By Catherine Turner.
United Nations calls global pitch for digital brief
United Nations calls global pitch for digital brief
by Louise Ridley
22 May 2014, 08:00AM
The United Nations has called a global pitch to find an agency to redesign the website for its refugee division, the United Nations High Commissioner for Refugees.

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Robinsons-owner Britvic hires TH_NK in digital UK pitch
Robinsons-owner Britvic hires TH_NK in digital UK pitch
by Louise Ridley
21 May 2014, 01:29PM
Britvic, the owner of the Robinsons, J2O and Tango drinks brands, has appointed TH_NK as its lead digital agency after a six-way pitch.
Critical Mass' Campbell takes creative role at Guardian Labs
Critical Mass' Campbell takes creative role at Guardian Labs
by Arif Durrani
22 May 2014, 08:00AM
Guardian Labs has hired the Critical Mass executive creative director, Alistair Campbell, to be its first creative director.
Google leapfrogs Apple to claim most valuable global brand title
Google leapfrogs Apple to claim most valuable global brand title
by Ben Bold
21 May 2014, 12:00PM
Google has overtaken Apple as the world's most valuable brand, according to the BrandZ Top 100 ranking, having grown 40% in the last year, while arch rival Apple fell 20%.
The 4K revolution is closer than you think
The 4K revolution is closer than you think
by Karl Woolley
22 May 2014, 11:25AM
4K - the ultra hi-resolution that makes HD look like child's play - is coming to a screen near you soon. Karl Woolley, creative technologist at Oscar-winning content company, Framestore reveals what that means for marketers.


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