Friday, 9 May 2014

Campaign Daily Fix - Omnicom and Publicis Groupe call off merger, Media360 coverage, Twitter, phone hacking

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Latest news
Publicis Groupe and Omnicom cancel $35bn merger
by Maisie McCabe,
09 May 2014, 08:42AM
Publicis Groupe and Omnicom cancel $35bn merger
Publicis Groupe and Omnicom have called off their $35 billion (£21 billion) merger, citing difficulties in completing the transaction within a reasonable timeframe.
Publicis Omnicom rivals regret that merger has fallen apart
by Emily Tan, David Blecken and Jason Wincuinas,
09 May 2014, 11:11AM
Publicis Omnicom rivals regret that merger has fallen apart
As far as WPP and Dentsu Aegis Network (DAN) are concerned, the end of the prolonged pre-merger process between Publicis and Omnicom came a little too soon.
Media360: 45% of people working in media would resign tomorrow
by Louise Ridley,
08 May 2014, 03:30PM
Media360: 45% of people working in media would resign tomorrow
Nearly half of staff in media companies would leave their company tomorrow if they were offered another job, according to a survey from the company behind The Sunday Times Best Companies to Work For list.
Media360: 'Social media has beaten porn' says Twitter sales chief
by Louise Ridley,
09 May 2014, 12:19PM
Media360: 'Social media has beaten porn' says Twitter sales chief
Even pornography is now using social media responsibly, argued Dara Nasr, the sales director of Twitter UK at this year's Media360 conference.
Media360: Bailey's global brand boss Garbhan O'Bric on the 'power of place'
by Loulla-Mae Eleftheriou-Smith,
08 May 2014, 01:58PM
Media360: Bailey's global brand boss Garbhan O'Bric on the 'power of place'
Garbhan O'Bric, the Bailey's global brand director at Diageo, said that it was through understanding the importance of "place" that had taken the brand from "the bellwether of naffness" to being part of relevant, digital conversations.
Media360: Phone hacking is 'not a huge crime', says Daily Mail's Zitter
by Ian Griggs,
08 May 2014, 03:28PM
Media360: Phone hacking is 'not a huge crime', says Daily Mail's Zitter
Phone hacking is "not a huge crime" although it never happened at the Daily Mail or Mail on Sunday, according to the newspaper group's departing commercial leader.
Media360: Jan Gooding of Aviva on the power of TV
by Georgina Brazier,
09 May 2014, 12:21PM
Media360: Jan Gooding of Aviva on the power of TV
Jan Gooding, the group brand director at Aviva, explained why it is still worth investing in TV advertising, in a video from Media360.
Promoted
The World's Leading Indpendent Agencies 2014: The Jupiter Drawing Room
by Joanne Thomas,
09 April 2014, 09:54AM
The World's Leading Indpendent Agencies 2014: The Jupiter Drawing Room
How we helped to create a corporate identity for Virgin, an inspirational company that has always inherently challenged the 'rules'.

________

Latest Work

Vodafone Ireland "race day/heartbreak" by Grey London
09 May 2014, 11:17AM
Vodafone Ireland
Vodafone Ireland has released two TV spots, by Grey London, pushing its 4G coverage and HD voice calls. In the first ad, two sons use video-calling to contact their father, who could not make it to a horse race due to his old age. In the other, a g...
Turkish Airlines "epic pool dunk" by Crispin Porter & Bogusky London
09 May 2014, 09:14AM
Turkish Airlines
Turkish Airlines has released a 30-second TV spot emulating the online fad for making spectacular dunk videos. The ad, created by Crispin Porter Bogusky London, marks the brand s sponsorship of the Euroleague Final Four basketball tournament and wa...
Scope "end the awkward" by Grey London
08 May 2014, 01:44PM
Scope
Scope has released a series of ads fronted by the comedian Alex Brooker that humorously give advice on how to avoid awkward social situations with the disabled. Grey London created the campaign, which is the agency's first for the brand since winning...

Also in the news

Watch: Royal London's Claire Salmon and cricket star Stuart Broad talk sponsorship
by Georgina Brazier and Joel Fothergill, 09 May 2014, 09:00AM
Media360: Maxus's Pattison on why 'we need to act like dolphins'
by Louise Ridley, 08 May 2014, 12:37PM
Media360: 'Look at what the rest of the industry is doing, then do the opposite'
by Ben Bold, 08 May 2014, 04:30PM
Media360: Product first and marketing second, says Moonpig.com founder
by Ben Bold, 08 May 2014, 02:56PM
Media360: Bailey's global brand boss Garbhan O'Bric on the 'power of place'
by Loulla-Mae Eleftheriou-Smith, 08 May 2014, 01:58PM
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