Wednesday, 21 May 2014

Breaking news from Brand Republic - Droga5, Yahoo, Burberry, SSE, Vodafone, Havas

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Latest news
Droga5 Europe wins Cîroc brief
Droga5 Europe wins Cîroc brief
by James Swift
21 May 2014, 09:46AM
Diageo has appointed Droga5 Europe to its advertising account for Cîroc, the luxury vodka brand fronted by the rapper Sean Combs in the US.
Yahoo Stream Ads launches in UK
Yahoo Stream Ads launches in UK
by Arif Durrani
21 May 2014, 09:10AM
Yahoo started to roll out its native advertising service Yahoo Stream Ads in the UK and Ireland this week, designed to offer brands context-based messages within its news stream.
Burberry posts record profits as revenues hit £2,330m due to 'outstanding brand momentum'
Burberry posts record profits as revenues hit £2,330m due to 'outstanding brand momentum'
by Loulla-Mae Eleftheriou-Smith
21 May 2014, 09:18AM
Burberry has posted "record sales and profits" in its preliminary annual results, as the luxury brand's revenues grew by 17% to hit £2,330m.
SSE reports 9.6% rise in pre-tax profits to £1.55bn
SSE reports 9.6% rise in pre-tax profits to £1.55bn
by Loulla-Mae Eleftheriou-Smith
21 May 2014, 09:11AM
SSE, one of the "big six" energy suppliers, has reported a pre-tax profit rise to £1.55bn in the year to 31 March.
Game Group hands European advertising to 101
Game Group hands European advertising to 101
by James Swift
20 May 2014, 04:12PM
Game Group, the video games retailer, has appointed 101 to handle its advertising across Europe.
Havas acquires Work Club
Havas acquires Work Club
by James Swift
20 May 2014, 05:49PM
Havas has acquired the independent digital agency, Work Club.
David Abbott's Economist ad recreated
David Abbott's Economist ad recreated
by Maisie McCabe
20 May 2014, 11:44AM
David Abbott's "management trainee" poster for The Economist has been recreated in honour of his impact on the advertising industry, following his sudden death on Saturday 17 May.
Vodafone uses 'social dictionary' to save dying Mexican language
Vodafone uses 'social dictionary' to save dying Mexican language
by Louise Ridley
20 May 2014, 11:05AM
Vodafone is trying to resurrect the Mexican language Ayapaneco by reuniting its last two native speakers and founding a language school and "social dictionary".


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