Thursday, 8 May 2014

Digital AM - eBay, Asos, Daniel Craig, Bloomberg, YouTube

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EBay reviews pan-European direct marketing suppliers
EBay reviews pan-European direct marketing suppliers
by James Swift
08 May 2014, 07:20AM
EBay is reviewing its direct marketing agencies across Europe.
Asos CIO Pete Marsden fears threat from Mail Online and Grazia
Asos CIO Pete Marsden fears threat from Mail Online and Grazia
by Matthew Chapman
08 May 2014, 08:59AM
Asos chief information officer Pete Marsden says the online retailer "fears" newspaper and magazine groups could threaten its business if they crack ecommerce.
Hottest virals: US gov hires Daniel Craig for sexual assault film, plus Coke and P&G
Hottest virals: US gov hires Daniel Craig for sexual assault film, plus Coke and P&G
by Gemma Charles
08 May 2014, 10:00AM
The latest viral videos from US Government, Coca-Cola and Procter & Gamble
Bloomberg launches biggest brand initiative
Bloomberg launches biggest brand initiative
by Ian Griggs
07 May 2014, 02:27PM
Bloomberg, the financial data and media company, is targeting business travellers at London City Airport by offering news and information through an interactive hub .
Sexism and Silicon Valley
Sexism and Silicon Valley
by Rhys Blakely
08 May 2014, 07:45AM
YouTube's new chief executive, Susan Wojcicki, on why women are so under-represented in the technology industry.
Philips targets digital savvy influencers to dispel belief it is still a TV manufacturer
Philips targets digital savvy influencers to dispel belief it is still a TV manufacturer
by Matthew Chapman
08 May 2014, 11:46AM
Philips is aiming to dispel misconceptions that it is still a TV manufacturer, with a brand campaign that portrays itself as a "company that changes lives through meaningful innovation".
VCCP me promotes Maunder-Allan as Stephens steps down
VCCP me promotes Maunder-Allan as Stephens steps down
by James Swift
08 May 2014, 07:20AM
VCCP has promoted its chief strategy officer, Sophie Maunder-Allan, to chief executive of its direct arm, VCCP me, as Ben Stephens, one of the agency's founders, prepares to leave the shop.
Lida picks Victoria Fox as chief executive
Lida picks Victoria Fox as chief executive
by Maisie McCabe
07 May 2014, 07:30AM
Lida has promoted its managing director, Victoria Fox, to chief executive.


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From the blogs

Mobile Agencies: soon to be surplus to requirement
Shaun Varga
08 May 2014, 10:38AM
Has Nike scored an own goal with their World Cup advert?
Chris J Reed
07 May 2014, 12:35PM
Digital out of home: the ultimate screen experience
Richard Blackburn
07 May 2014, 12:20PM
The art of brand storytelling is more important than ever in today's media rich world
bobicarley
07 May 2014, 10:02AM
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