Wednesday 28 May 2014

Campaign Daily Fix - FullSIX/Publicis Chemistry/Rob Trono, Omnicom & Twitter, Pepsi Max & Idris Elba, Facebook, Coral, Paddy Power

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Latest news
FullSIX poaches Publicis Chemistry's Rob Trono for ECD role
by Louise Ridley,
28 May 2014, 08:00AM
FullSIX poaches Publicis Chemistry's Rob Trono for ECD role
FullSIX London, the French-owned digital agency, has hired Rob Trono, the digital creative director at Publicis Chemistry, as its new executive creative director.
Coral TV ad banned for linking gambling to seduction
by Alex Brownsell,
28 May 2014, 08:40AM
Coral TV ad banned for linking gambling to seduction
A TV ad for bookmaker Coral, featuring a woman wearing a jockey's outfit, has been banned by the Advertising Standards Authority for linking gambling to seduction.
Omnicom signs major ad deal with Twitter
by Maisie McCabe,
28 May 2014, 09:50AM
Omnicom signs major ad deal with Twitter
Omnicom, the owner of the OMD and PHD media networks, has followed Publicis Groupe and signed a major advertising deal with Twitter.
Stephen Hawking advises England footballers to 'welly it' in Paddy Power viral
by Alex Brownsell,
28 May 2014, 11:45AM
Stephen Hawking advises England footballers to 'welly it' in Paddy Power viral
Professor Stephen Hawking has lamented the England football team's inability to "hit a cow's arse with a banjo" when it comes to penalties in a pre-World Cup viral campaign by Paddy Power.
'Comedy Dave' Vitty joins Stripey Horse production company
by James Swift,
28 May 2014, 11:08AM
'Comedy Dave' Vitty joins Stripey Horse production company
David Vitty, who performed as Comedy Dave on the 'Radio 1 Breakfast Show' with Chris Moyles, is launching a production company that aims to take on ad agencies.
Facebook asks EC to review £19bn WhatsApp deal
by Maisie McCabe,
28 May 2014, 11:24AM
Facebook asks EC to review £19bn WhatsApp deal
Facebook has asked the European Commission (EC) to review its $19 billion purchase of WhatsApp.
Pepsi Max releases Idris Elba-directed film
by Maisie McCabe,
27 May 2014, 03:22PM
Pepsi Max releases Idris Elba-directed film
Pepsi Max has released the latest instalment in its 'Beats of the Beautiful Game' series, a short film directed by Idris Elba.
Arena wins £2m drinks brand Canti
by Arif Durrani,
28 May 2014, 11:01AM
Arena wins £2m drinks brand Canti
Arena has been awarded the £2m Canti media account following a pitch against CW Content Works.
Engine opens social media content shop with Warburtons
by James Swift,
28 May 2014, 08:55AM
Engine opens social media content shop with Warburtons
Engine is opening its social media content agency Moment Studio in the UK, with the WCRS client Warburtons.

Latest Work

Budweiser "believe as one" by Anomaly New York
28 May 2014, 11:22AM
Budweiser
Budweiser has released its 2014 World Cup campaign, called "rise as one". Anomaly New York created the campaign, which focuses on football fans and the excitement created by the tournament. The first ad, called "believe as one" is shot in black and w...
Ford Transit "move it, make it, work it, Transit" by Blue Hive
28 May 2014, 10:19AM
Ford Transit
Ford Transit s first TV spot in more than five years resembles a music video and is narrated by Louis Mellis, the voice of Formula One racing. Blue Hive created the ad, which opens with a Transit van on a raised platform in an empty warehouse. As Mel...
Mankind "#ViolenceIsViolence" by Dare
27 May 2014, 10:18AM
Mankind
The leaked video of Jay-Z being attacked by Solange Knowles spurred on Mankind, the domestic-abuse charity for men, to launch an online film. In the spot, created by Dare, an actor and an actress stage domestic fights in public to provoke a reaction ...

Also in the news

News UK launches Times and sports app
by Arif Durrani, 28 May 2014, 12:16PM
Google to start building its own self-driving cars
by Alex Brownsell, 28 May 2014, 09:10AM
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