Thursday, 8 May 2014

Campaign Daily Fix - Havas/Work Club, Asics, Smart Meters, Victoria Fox, House of Fraser, BBH

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Latest news
Havas and Work Club deal in closing stages
by James Swift,
08 May 2014, 07:30AM
Havas and Work Club deal in closing stages
Havas is in the final stages of buying the independent digital agency Work Club.
Asics kicks off pitch for global media account
by Louise Ridley,
08 May 2014, 07:30AM
Asics kicks off pitch for global media account
Asics, the Japanese sportswear brand, has called a global review of its media planning and buying account, held by Manning Gottlieb OMD in the UK and its parent group, OMD, across EMEA.
Claire Beale appointed editor-in-chief of Campaign
by Staff,
08 May 2014, 07:00AM
Claire Beale appointed editor-in-chief of Campaign
Claire Beale has been appointed editor-in-chief of Campaign, tasked with expanding the brand in the UK while working closely with colleagues overseas to grow the brand internationally.
AMV BBDO and PHD in 'smart meter' scoop
by Louise Ridley,
08 May 2014, 07:30AM
AMV BBDO and PHD in 'smart meter' scoop
Abbott Mead Vickers BBDO has picked up the brief to create the £85 million five-year campaign to promote smart energy meters in the UK.
Lida picks Victoria Fox as chief executive
by Maisie McCabe,
07 May 2014, 07:30AM
Lida picks Victoria Fox as chief executive
Lida has promoted its managing director, Victoria Fox, to chief executive.
House of Fraser calls review of UK advertising business
by Louise Ridley,
08 May 2014, 07:30AM
House of Fraser calls review of UK advertising business
House of Fraser, the department store, is pitching for a creative agency ahead of a major new campaign.
Michael Russoff joins BBH as creative director
by Jeremy Lee,
08 May 2014, 07:20AM
Michael Russoff joins BBH as creative director
Bartle Bogle Hegarty has hired Michael Russoff, one of the creatives behind the Honda "grrr" spot, as the creative director on the Guardian account.
Goodstuff to shift outdoor in-house
by Louise Ridley,
08 May 2014, 08:00AM
Goodstuff to shift outdoor in-house
Goodstuff Communications, the Omnicom-backed media agency, is moving its outdoor media buying in-house.
VCCP me promotes Maunder-Allan as Stephens steps down
by James Swift,
08 May 2014, 07:20AM
VCCP me promotes Maunder-Allan as Stephens steps down
VCCP has promoted its chief strategy officer, Sophie Maunder-Allan, to chief executive of its direct arm, VCCP me, as Ben Stephens, one of the agency's founders, prepares to leave the shop.
EBay reviews pan-European direct marketing suppliers
by James Swift,
08 May 2014, 07:20AM
EBay reviews pan-European direct marketing suppliers
EBay is reviewing its direct marketing agencies across Europe.
Channel 4 interested in Channel 5 ad sales contract
by Maisie McCabe,
08 May 2014, 12:01PM
Channel 4 interested in Channel 5 ad sales contract
Channel 4 would be interested in talking to Viacom about the ad sales contract for Channel 5, according to its chief executive, David Abraham, speaking as the broadcaster released its annual report.
Promoted
The World's Leading Indpendent Agencies 2014: The Jupiter Drawing Room
by Joanne Thomas,
09 April 2014, 09:54AM
The World's Leading Indpendent Agencies 2014: The Jupiter Drawing Room
How we helped to create a corporate identity for Virgin, an inspirational company that has always inherently challenged the 'rules'.

________

Latest Work

Leica Camera "the most boring ad ever made" by in-house
08 May 2014, 08:00AM
Leica Camera
It seems so obvious now, doesn t it? Every brand under the sun is trying to stand out by being more interesting and attention-grabbing than everyone else. Make something that deliberately pushes the boundaries of tedium and you wrong-foot the market....
Canal+ "more cinema" by BETC Paris
07 May 2014, 03:22PM
Canal+
The French TV channel Canal+ has released an outdoor and print campaign ahead of the Cannes International Film Festival. The minimalist work, by BETC Paris, depicts well-known movies using only Canal+ s "+" symbol. It was written by Julien Deschamps ...
Labour Party "the uncredible shrinking man" by Lucky Generals
07 May 2014, 02:19PM
Labour Party
The Labour Party spoofs 50s science-fiction films in a TV campaign attacking the Liberal Democrats over its part in the Coalition Government. Lucky Generals created the humorous spot, which is nearly four minutes long and shot in black and white. The...
Pick & Turkey
Pick of the week: Royal London, VCCP
08 May 2014, 08:00AM
Pick of the week: Royal London, VCCP
James Swift likes Royal London s debut effort: "I m not totally sold on the strategy, but the execution makes up for any doubts. VCCP has once again made a funny, quotable ad for the driest of clients." It was written by Chris Birch, art directed by ...
Turkey of the week: Cuprinol, 18 Feet & Rising
08 May 2014, 08:00AM
Turkey of the week: Cuprinol, 18 Feet & Rising
The latest spot from Cuprinol does not cheer up Kate Magee: "Let me describe this ad: a little bearded man flies a little helicopter into some gardens and squeals at people in a uniquely irritating tone. Then a squirrel gets involved for no apparent ...

Also in the news

HMRC seeks shop for planning and comms
by Louise Ridley, 08 May 2014, 07:20AM
Channel 4 narrows loss to £16m despite revenue decline
by Maisie McCabe, 08 May 2014, 11:00AM
Havas opens digital partnership division
by Arif Durrani, 08 May 2014, 07:20AM
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