Campaign Daily Fix - O2 media win, Worst Cannes experience, ZenithOptimedia restructures, David Beckham, Campaign Viral Chart, Maurice Levy, Land Rover, Arqiva Radio Awards

 

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news ZenithOptimedia retains O2 and snatches Spanish market by Louise Ridley, 03 July 2014, 04:05PM Telefónica, the owner of O2, has consolidated its global media planning and buying account into Publicis Groupe, retaining ZenithOptimedia in the UK. Watch: the worst things that have happened to me at Cannes by Jennifer Creighton, 04 July 2014, 10:52AM Maurice Lévy, the chief executive of Publicis Groupe, Michael Roth, the chief executive of Interpublic, and Rémi Babinet, the chairman of BETC, tell Campaign about their worst Cannes experiences. ZenithOptimedia restructures putting 4 roles at risk by Louise Ridley, 04 July 2014, 08:00AM ZenithOptimedia is in the process of merging its media buying staff into two cross-platform teams, covering audio-visual and display media, putting four roles at risk of redundancy. Sky Sports and David Beckham search for 'next big thing' by Kate Magee, 03 July 2014, 12:01PM Sky Sports has kicked off a social media search for "the next big thing" in sports coverage, as part of the David Beckham-fronted campaign for its new European football channel. British brands 'need more than ballsy ads', says Mary Portas by Louise Ridley, 03 July 2014, 01:14PM A surge in British national pride is needed to help British brands expand abroad successfully, the retail expert Mary Portas argued at Thinkbox's Think Big conference on Thursday. Always 'like a girl' ad tops Campaign Viral Chart by Sara Kimberley, 04 July 2014, 11:17AM Always, the sanitary towel brand, has entered the Campaign Viral Chart in the number one spot with its film about what it means to do things "like a girl", knocking Activia's Shakira video into second place. Maurice Lévy plots 'diplomatic' solution for the future of Publicis 03 July 2014, 08:00AM The Publicis Groupe chief tells Maisie McCabe what the collapsed merger means for his succession plan. Land Rover moves global content and social media to Brooklyn Brothers by Kate Magee, 03 July 2014, 02:11PM Land Rover has appointed The Brooklyn Brothers to its hotly contested global content marketing and social media account. An agency view on the 'right to be forgotten' by Will Arnold-Baker, 04 July 2014, 09:52AM Will Arnold-Baker, the managing director of Publicis London, gives his view about Google's first week of implementing the European Court of Justice's ruling that people have a "right to be forgotten". Me and my Grands Prix 03 July 2014, 08:00AM Winners of the big prize at Cannes talk about the campaigns that wowed the Lions juries last month. PHD wins Arqiva Awards Agency of the Year by Maisie McCabe, 03 July 2014, 10:00PM PHD won Media Agency of the Year at this evening Arqiva Radio Awards, while Absolute Radio won four gongs and LBC won three prizes including Station of the Year. AnalogFolk hires Chris Worsley to lead client services by Kate Magee, 04 July 2014, 09:30AM AnalogFolk London has hired Work Club's Chris Worsley as client services director. Curiosity and the art of fascination 03 July 2014, 08:00AM In this social media age of information overload, how can advertisers make consumers genuinely interested in what they have to say? Ian Leslie thinks he has the answer. Latest Work Irn-Bru "in our blood" by Leith 03 July 2014, 03:08PM Irn-Bru has released a TV ad ahead of the Glasgow 2014 Commonwealth Games, painting the Scottish as natural-born supporters. It was created by Rufus Wedderburn and Chris Watson, and directed by Martin Wedderburn through MTP. Enterprise Rent-A-Car "train plane" by Dare 03 July 2014, 10:46AM Enterprise Rent-A-Car has released a print and digital campaign using simple iconography. Dare and PHD created the work, which will appear at airports and train stations in the UK, Ireland, Germany, France and Spain. The 15-second videos will appear ... CK One by Mother New York 03 July 2014, 08:59AM Calvin Klein s new ad for the CK One fragrance features the musician Dev Hynes (also known as Blood Orange and formerly Lightspeed Champion) among the usual cohort of young models. Mother New York created the spot, which is its first global campaign ... Also in the news FCB Inferno wins apprenticeships contest by James Swift, 04 July 2014, 08:00AM Independence Day: 5 reasons why it's great to be an independent agency by Andrew Stephens, 04 July 2014, 08:00AM 'Go with your gut', urges Channel 4's Laura Ward #NxtGen 04 July 2014, 11:55AM Betfair to use Google Glass in live TV betting slots by Alex Brownsell, 04 July 2014, 08:30AM EBay rolls out Click & Collect to further 500 Argos stores by Ben Bold, 03 July 2014, 01:23PM Government backs industry-led CreateUK to drive UK economy and creative industries by Loulla-Mae Eleftheriou-Smith, 03 July 2014, 12:00PM Latest Jobs Assistant Brand Manager - FMCG Salary on application, Cambridgeshire Senior Project Manager £40000 - £50000 per annum, London (Central), London (Greater) Marketing Team Assistant £21000 - £22000 per annum, Northamptonshire Campaign Manager £35,000 - £40,000 + bens, London (Central), London (Greater) Graphic Designer £24000 - £27000 Per Annum benefits including international travel, Berkshire / Hampshire / Surrey More Jobs Manage my bulletins Unsubscribe from bulletin © Haymarket Media Group Ltd.