Monday, 5 January 2015

New Virgin Atlantic ad, LMFM duo set up studio, Tory poster mocked, Innocent, Vision Direct, Halfords

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Latest news
Watch: Adam & Eve/DDB's first Virgin Atlantic TV ad
by James Swift,
03 January 2015, 09:00AM
Watch: Adam & Eve/DDB's first Virgin Atlantic TV ad
Adam & Eve/DDB's first TV ad for Virgin Atlantic since winning the airline's creative account in August challenges customers to pursue their goals and "let it fly".
LMFM duo set up digital studio in Silicon Spa
by Maisie McCabe,
05 January 2015, 10:51AM
LMFM duo set up digital studio in Silicon Spa
Fraser Hobbs and Joe Burke, the former head of development and senior designer at Lean Mean Fighting Machine, have left M&C Saatchi three months after the two agencies merged, to launch their own digital studio.
Tories' first election poster mocked for 'foreign road' picture
by James Swift,
05 January 2015, 10:41AM
Tories' first election poster mocked for 'foreign road' picture
The Conservative Party's first poster campaign in the run-up to the General Election has been mocked for featuring an image of a German road.
Innocent kicks off 2015 with provenance TV ad
by Sara Spary,
05 January 2015, 10:33AM
Innocent kicks off 2015 with provenance TV ad
Innocent will debut its 2015 campaign today with a TV spot featuring its smoothie and juice products together for the first time in one ad.
Vision Direct ad highlights the 'horror' of glasses
by Kate Magee,
05 January 2015, 11:04AM
Vision Direct ad highlights the 'horror' of glasses
Vision Direct, the online contact lenses retailer, has kicked off a £2 million national TV campaign, which demonstrates the horror of running out of contact lenses.
Halfords runs #31FitterDays campaign on Facebook
by Gurjit Degun,
05 January 2015, 09:21AM
Halfords runs #31FitterDays campaign on Facebook
Halfords, the cars and bikes retailer, has launched a fitness campaign encouraging people to become more active in January.
15 ways to embrace change in 2015
by Nicola Kemp,
05 January 2015, 07:00AM
15 ways to embrace change in 2015
The new year brings with it the opportunity to supercharge your career and challenge the status quo, writes Nicola Kemp.
Watch: Fisher-Price celebrates 2015's newborn babies
by Adam Olson,
05 January 2015, 10:32AM
Watch: Fisher-Price celebrates 2015's newborn babies
Fisher-Price has teamed up with documentary filmmaker Patrick Creadon to shoot the birth of 10 babies in seven countries, as part of the toy company's latest digital campaign.
Ads in the news: 5 stories you may have missed
by Kate Magee,
02 January 2015, 11:33AM
Ads in the news: 5 stories you may have missed
Were you too busy eating turkey to follow the news? Here are some of the most interesting ad stories that hit the headlines over the holidays.
Promoted
Campaign CityLive Challenge: Where smart tech meets street fun
by Suzanne Bidlake,
04 December 2014, 09:00AM
Campaign CityLive Challenge: Where smart tech meets street fun
A crowdsourced marathon between interactive screens that timed runners and shared their congratulatory selfies is named the winner of the Campaign CityLive Challenge.
Looking for utopia with agencies in Amsterdam
by Philip Smith,
04 December 2014, 09:00AM
Looking for utopia with agencies in Amsterdam
Collaboration, content and effectiveness were three of the big issues on the agenda as our agency partners met around the table for Campaign's third Adland in Amsterdam debate.

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Also in the news

Supermarkets hit by 0.2% Christmas decline, despite 'Black Friday' boost
by Ben Bold, 05 January 2015, 11:03AM
Black Friday bolsters Christmas online sales at John Lewis
by Ben Bold, 05 January 2015, 08:23AM
Change4Life teams up with Coca-Cola, Tesco and Asda for 'Sugar Swaps' marketing push
by Gemma Charles, 05 January 2015, 12:01AM
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Latest Work

Kuoni "find your amazing" by Grey London
05 January 2015, 09:44AM
Kuoni
Kuoni has released a TV campaign featuring a synchronised swimmer in an attempt to position itself as an upmarket travel company. Grey London created the visually arresting ad, in which Lenka Tanner is shown running upside down underwater. To support...
Wrigley's Extra "fireplace" by BBDO
05 January 2015, 09:16AM
Wrigley's Extra
Ashton Kutcher, the actor who played Steve Jobs in a 2013 biopic about the Apple founder, stars in a new TV campaign for Wrigley s Extra chewing gum. The ad forms part of the brand s "eat drink chew" position and shows Kutcher arguing with a leftov...
Virgin Atlantic "the idea" by Adam & Eve/DDB
05 January 2015, 08:59AM
Virgin Atlantic
Virgin Atlantic takes aim at business travellers in its new TV campaign. Adam Eve/DDB created the spot, which broke on 3 January during an episode of Without A Trace on Sky Atlantic , and will run in 30-, 60- and 80-second edits. The ad opens on...
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