Adam & Eve/DDB storm Big Awards; Channel 4; Royal British Legion; Snapchat; Claire Beale; Media agencies probe; M&A deals on the rise; Nespresso; Anomaly; Leo Burnett

view in web browser add to safe senders list October 22, 2015 Campaign Daily Fix

Latest news A&E/DDB storms Big Awards Gurjit Degun Adam & Eve/DDB was named Outdoor Agency of the Year and Press Agency of the Year at the Campaign Big Awards last night. Abraham mulled Channel 4 buyout Gideon Spanier Channel 4's chief executive, David Abraham, and his senior team have held informal talks about a management buyout of the state-owned broadcaster, but have backed out of the plan. Royal British Legion calls experiential pitch James Swift The Royal British Legion is looking for a partner to create an experiential campaign comparable to 2014's Blood Swept Lands And Seas Of Red at the Tower of London. Snapchat on hunt for UK subsidiary head Gideon Spanier Snapchat is poised to appoint its first UK boss after approaching leading London advertising executives and setting up a British subsidiary at Companies House. There is a simple answer to clients' media concerns Claire Beale Is the media industry about to be nuked? Could a bunch of US advertisers, convinced they're being cheated and lied to, knife the business and send our entire industry crashing? Er, maybe. Rise in marcoms M&A deals in third quarter Kate Magee The number of global marcoms mergers and acquisitions deals have risen by 7 per cent in the last quarter, driven by an increase in cross-border activity. US investigates trading practices Gideon Spanier The UK media industry is facing a potentially "game-changing" assault after a US trade body launched a probe into agencies' trading practices, industry leaders said. Brands scramble for cheap ads as VW dumps bookings Gideon Spanier Advertisers have been profiting from Volkswagen's diesel emissions scandal by picking up ad space at a discount of more than 80 per cent after the German car giant dumped pre-booked inventory at short notice. Skoda launches global content strategy pitch Kate Magee Skoda, the Volkswagen-owned car-maker, is searching for an agency to create a global content strategy. Nestlé seeks shop for global Nespresso CRM brief Maisie McCabe The international food producer looks for a new agency to handle its coffee division Lawson takes MD role at Anomaly James Swift Anomaly has hired Richard Lawson, the head of account management at Bartle Bogle Hegarty, as its first managing director. Morrisons kicks off talks with agencies about ad account Gurjit Degun CHI & Partners, Grey London, J Walter Thompson, Publicis London and WCRS are all believed to have been approached by Morrisons after the retailer launched a creative review. Bullard chairs Women of Tomorrow Awards Omar Oakes Nicky Bullard, the executive creative director at Lida, will co-chair next year's IPA Women of Tomorrow Awards. Quiet Storm launches hybrid content shop Quiet Storm has created a content arm that seeks to combine crowdsourcing with traditional agency skills. Leo Burnett streamlines UK brands under one banner Kate Magee Leo Burnett has restructured its UK operations, bringing together Holler, Arc London and Atelier under the Leo Burnett London banner. LV=signs sponsorship for Jekyll & Hyde on ITV Gurjit Degun LV=, the insurance, investment and retirement group, is to sponsor Jekyll & Hyde, the new ITV drama starring Tom Bateman, Richard E Grant and Natalie Gumede. Five ways to hire the best talent: managing your approach in the new agency landscape Presented by The Blueprint Gareth Moss, The Blueprint's founder, tells Campaign how it can help agencies build capability that makes them fit for the future Editor's pick Greene King IPA "to the pub" by Grey London Grey London has helped Greene King IPA create a campaign celebrating British pubs, which are closing at a rate of 29 per week. Remy Martin "one life/live them" by DLKW Lowe Jeremy Renner, who has starred in films such as The Hurt Locker and The Avengers, fronts Rémy Martin's new campaign celebrating people who strive to excel in multiple fields. Pepsi Max "the perfect ride" by Abbott Mead Vickers BBDO Pepsi Max has partnered with the taxi service Uber to celebrate Back To The Future Day, which marks the date (21 October 2015) that Doc and Marty travelled to in Back To The Future Part II. Editor's pick The rise of planning Planning's day in the sun has come, as clients and agencies increasingly seek measurably effective campaigns that affect business outcomes, Debbie Klein and Gurdeep Puri write. All workplaces must have a few devil's advocates Sue Unerman Sky 1's new comedy drama You, Me And The Apocalypse gives a starring role to Rob Lowe as the Devil's Advocate. Also in the news Sky attacks YouTube over fake views Gideon Spanier Sky has hit out at YouTube's claim that advertisers should switch a quarter of their TV spend to the Google-owned video website as "flawed and nonsensical" because of the large proportion of allegedly fake views and questionable data. Judith Secombe named Hearst Made group publishing director Gurjit Degun Judith Secombe, the group publishing director for Good Housekeeping, the Hearst Magazines UK title, has become the group publishing director at Hearst Made, the content arm. What are Rugby World Cup sponsors really doing for the humble fan? Hugh Robertson After a trip to the rugby last weekend, Hugh Robertson, CEO and founding partner, RPM, questions whether most sponsors have gone beyond the 'logo slap'. Holograms, virtual reality and AI: the future is already here, says Google Sara Spary Forget 'Back To The Future', the future is now, with a multitude of future-gazing research and technologies already shaping the way humans will live for years to come. Campaign Jobs Internal Communications Manager (London) Competitive + bonus EE, London Senior Planning Manager (London) Competitive + bonus EE, London Media Account Manager £40,000 p.a depending on experience Ebiquity, London (Central), London (Greater) Account Manager / SAM - Shopper Marketing - Bucks Negotiable Stonor, Buckinghamshire See all jobs

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