Media AM - Sky unveils software to push unseen ads to viewers; Sky profits climb 10% in Q1; Twitter agrees audience data is important, but so are users' interests

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21st October 2015

Sky unveils software to push unseen ads to viewers Sky Media has launched Sky AdVance, heralded as the biggest change in media buying since the emergence of online. Sky profits climb 10% in Q1 as ad revenues rise Sky's operating profits jumped 10 per cent to £374 million in the last three months as revenue growth in the UK, particularly in broadband customers, and Germany, offset a drop in Italy. Twitter agrees audience data is important, but so are users' interests Twitter routinely shares its audience insights with brands and agencies, says the social platform's head of research in the UK. Omnicom Group worldwide revenue drops by 1.1% to $3.7bn Omnicom Group's worldwide revenue dropped by 1.1 per cent to $3.7 billion in the third quarter of 2015, compared with the same period last year. Channel 4 and Samsung Home Appliances launch supper club AFP Channel 4 has partnered with Samsung Home Appliances to launch a new short form series called My Pop-up Restaurant. Global's former sales chief Giles Darby joins social media start-up Crowdmix Giles Darby, the former group business director of Global Radio, has been appointed as the commercial director of Crowdmix, a start-up social media platform for music.   European smartphone users want personalised ads to be "less creepy" Smartphone users in the UK, France and Germany aren't fans of personalised ads, according to a survey of consumers in the US and Europe   Presented by Adobe Archant hires Local World's digital chief Matt Kelly Archant, the local newspaper publisher, has appointed Matt Kelly, the group digital director of rival group Local World, to the newly created position of chief content officer. My Media Week: Jess Burley This week, Jess Burley, global chief executive of m/SIX and chairman at AllTogetherNow, joins ITV at the Pride of Britain Awards and gets on board with new client, Just Eat. My Media Week: Tim Lefroy What happened when Tim Lefroy, chief executive of the Advertising Association, joined adland's finest in Westminster? My Media Week: Sue Todd This week, Sue Todd the chief executive of Magnetic, chinwags the enduring importance of the reader-magazine relationship with Vogue’s inimitable Stephen Quinn. Haymarket Media Group to move to Twickenham Haymarket Media Group is to relocate its UK business to Twickenham, moving 1,000 employees from its Teddington headquarters before the end of the year. My Media Week: Stuart Mays Coffee, chocolate and an unfeasible number of bacon rashers; we join Stuart Mays, director of commercial strategy at Global, as the Radio X launch day beckons. Latest blogs How to maximise your niche in a competitive online publishing market The founder and chief executive of Maximum Media shares his tips on how to make the most out of a niche in a competitive market, following the launch of his latest venture Joe.co.uk. Airports in the spotlight The marketing director at JCDecaux Airport UK reports on how big increases in airline passengers have driven innovation in the out of home sector. How to future-proof a local media sales team The local media landscape has changed dramatically over the past decade, and continues to do so. Engineering value in a consolidating market In a rapidly consolidating marketplace it is more important than ever for media companies and publishers at every level to stand out. I want an open relationship with the Times Newspapers will always struggle if they see online news as an extension, rather than the focus, of its core product, says the associate director of brand consultancy Flamingo. Agency Sales Manager , TubeMogul Competitive Base Salary, Bonus & Equity, London (West), London (Greater) Senior Sales Exec - digital/print exciting Wedding portfolio , MediaMigo Recruitment Limited Dependent on experience - circa 30-35k plus generous commission structure, London (Central), London (Greater) VOD Planner , Sky negotiable, Middlesex Senior Advertising Sales Executive , ER Media & Sales £30,000 - £35,000, South West London Presentation Scheduler , Sky negotiable, Middlesex

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