On 7 October Accelerated Mobile Pages (AMP) arrived from Google supported by some of the most prestigious names in publishing and technology. Google's introductory blog revealed: "Publishers around the...
They say don't judge a book by its cover, but now you can suss out someone's taste in fonts just by looking at their specs. Weiden & Kennedy Tokyo, and Japanese retailers, Oh My Glasses, have started...
BuzzMyVideos Online Video Barometer, conducted by OnePoll, has unearthed some staggering statistics on consumer affiliation towards beauty vloggers on YouTube. The online video content specialist’...
This week ad blocking has dominated the news. Headlines have screamed of a 'major blow to publishers' following Apple's green light to an IOS tool that blocks all ads. Google is up in arms, and advertisers...
Four out of five advertisers and marketers plan to increase their use of social media next year, even if many are unsure on how to measure its effectiveness, according to new research.
Almost 30% of the advertisers using 'Google Preferred' are brand new to YouTube as reticent advertisers are lured in by brand safe, TV-like buying options.
With major updates to social commerce from Twitter, Facebook and Pinterest, Thomas Stelter, VP of emerging solutions at Possible believes that a silent, social revolution is starting to surface.
Trade bodies representing digital content brands and publishers need to step up and formulate a coordinated and rapid response, says the chief executive of Maxus UK.
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