American Airlines picks Crispin Porter & Bogusky and MediaCom as global agencies, Trinity Mirror confirms £220m Local World acquisition, and Virgin Atlantic swaps Arena for PHD

View in web browser   |   Add to safe senders Daily News 28th October

American Airlines picks Crispin Porter & Bogusky and MediaCom as global agencies 28 October 15, Omar Oakes American Airlines has chosen Crispin Porter & Bogusky and MediaCom as its global creative and media agencies respectively after a competitive pitch.   Trinity Mirror confirms £220m Local World acquisition 28 October 15, Gideon Spanier David Montgomery is set to walk away with close to £10 million after the boss of regional newspaper group Local World announced its long-awaited sale to Trinity Mirror.   Virgin Atlantic swaps Arena for PHD 27 October 15, Omar Oakes Virgin Atlantic has moved its £12 million media account into PHD, less than a month after appointing Arena to the business.   ASA bans Boots Opticians ad for misleading claims over blue light 28 October 15, Gurjit Degun The Advertising Standards Authority has banned a Boots Opticians print ad for providing misleading information.   Bet365, Totesport and Coral Twitter ads banned for using image of under-age golfer Jordan Speith 28 October 15, Omar Oakes Twitter ads by three bookmakers featuring Jordan Speith, the 22-year-old American golfer, have been banned for featuring an under-age person in a betting ad.   Moshi Monsters listed by ASA over banned ad messages to children 28 October 15, Omar Oakes Mind Candy, the maker of the Moshi Monsters online game, has been rebuked by the Advertising Standards Authority for failing to remove banned advertising messages targeted at children on its website.   Breakfast Briefing 28 October 15, Shona Ghosh In today's news, Apple once again posts record results, Barclays confirms its new CEO, and the BT-EE deal gets the green light from competition authorities.   Cristiano Ronaldo ups fashion creds with new Nike boots and CR7 launches 27 October 15, Shona Ghosh Portuguese forward Cristiano Ronaldo is building out his fashion empire, with a new line of boots from Nike paying homage to his career, and the second launch from his CR7 footwear range.   MTV EMAs UK TV audience drops 17 per cent 27 October 15, Gurjit Degun MTV's Europe Music Awards reached a combined audience of 1.9 million people in the UK, down 17.4 per cent on last year's 2.3 million.   Generation Media promotes Lisa Morgan to MD 27 October 15, Maisie McCabe Generation Media has promoted Lisa Morgan, its director of client services, to managing director, as its founder Dean Weller steps up to chief executive.   John Lewis will increase social media spend this Christmas 27 October 15, Sara Spary John Lewis is to increase its social media spend within its Christmas campaign budget, it has confirmed.   Debenhams marries celebrity and personalisation in 'Found It' Christmas campaign 27 October 15, Charlotte Mceleny Debenhams is continuing its 'Found It' theme from Christmas 2014 but is updating with celebrities, such as Dawn French and Sarah Millican, and turning to shorter, more targeted messaging.   Apple's allure lies in effective storytelling 28 October 15, Bryan Adams Last month, thousands of Apple enthusiasts (and grey market hawkers) weathered the elements to get their hands on the new iPhone 6s, writes Bryan Adams, CEO of Ph.Creative.   Brands face steeper penalties for cybersecurity failures after TalkTalk hack 27 October 15, Shona Ghosh Companies might face steeper fines if they don't do enough to protect customer information, if MPs have their way.   From Bond to Carrie Bradshaw: the product placement winners and losers 27 October 15, Alex Player Whether it's James Bond drinking beer or Philip Schofield not drinking coffee, it's all around you, you are bombarded by it all the time and yet often you do not even notice it.   TalkTalk boss Dido Harding's utter ignorance is a lesson to us all 27 October 15, Andy Pemberton On a series of news programmes late last week, Dido Harding resembled the proverbial rabbit caught in the headlights, determined to stare down the pantechnicon about to crush her, writes Andy Pemberton,... read more   Dad yearns to share his love of Star Wars in Toys 'R' Us ad 28 October 15, Doug Quenqua Witness one man's struggle to school his daughter in the ways of The Force. (It is useless to resist)   Department for Transport "helpful hazards" by Abbott Mead Vickers BBDO 28 October 15, The DfT has taken to spray-painting warning messages on animals to keep countryside drivers safe.   Mobile browsing set to replace desktop in fewer than 18 months Presented by ADOBE Mobile apps or the mobile Web – which should brand marketers focus their time and money on during the run-up to Christmas?                 Senior Account Manager   £38000 - £45000 per annum Purple Consultancy, London   Graduate Scheme - Commercial Marketing   £28000 per annum + benefits EE, London   Digital Project Manager   £30000 - £40000 per annum Purple Consultancy, London   Internal Communications Manager (London)   Competitive + bonus EE, London   Senior Planning Manager (London)   Competitive + bonus EE, London               See all jobs

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