Digital battle between Nike, Under Armour and Adidas, Black Friday, Campaign's Viral Chart, Google's ne ad-targeting service, online TV

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How Nike will fend off Under Armour and Adidas in digital 16 October 15, Shona Ghosh Nike is the biggest sportswear brand globally, but rivals Under Armour and Adidas have invested heavily in digital to try and snatch that crown.     16 October 15 Brands should take an omnichannel approach this Black Friday As we lead up to the festive peak season and retailers are once again preparing for this year's Black Friday weekend, the omnichannel experience is still a fundamental part of retail strategy. There has... read more   16 October 15 Why Google's new ad-targeting service will hit Facebook where it hurts When it comes to effective ad targeting, Facebook has always had the upper hand over Google. Facebook knows our likes, interests, locations and much more, which makes its ad targeting much more effective... read more   16 October 15 The Daily Poke: All black milk New Zealand fans can show their support for the Rugby World Cup by drinking a glass of milk from Anchor 's limited edition All Black Milk Bottles. (Tx to our resident Richie McCaw fan Juliet) Read more... read more   16 October 15 How young consumers are leading the charge towards online TV With the launch of the new Apple TV and Amazon Fire, the number of streaming devices and OTT services available make trying to distinguish between linear and online forms of television a complicated affair... read more     Campaign Viral Chart: Microsoft's new computer ad is most shared 16 October 15, Omar Oakes Microsoft's new Surface Book occupies two places in this week's viral chart, including the number one spot.   Archant hires Local World's digital chief Matt Kelly 15 October 15, Omar Oakes Archant, the local newspaper publisher, has appointed Matt Kelly, the group digital director of rival group Local World, to the newly created position of chief content officer.                 Internal Communications Manager (London)   Competitive + bonus EE, London   Senior Planning Manager (London)   Competitive + bonus EE, London   Key Investment Product Manager   £34,589 - £40,693 (dependent on experience) RNLI, RNLI Headquarters, Poole, Dorset   Strategy Director   £75000 - £85000 per annum + benefits The Great & The Good, London   EMEA Field Communications Manager   Competitive Salary Dolby, Soho, London   Marketing & Communications Manager   Excellent salary & benefits Think Jam Limited, London (Central), London (Greater)   Graduate Scheme - Commercial Marketing   £28000 per annum + benefits EE, London   Researcher   Dependent on Experience Breakthrough Media, Waterloo   Account Manager / Senior Account Manager - BRAND STRATEGY & INNOVATION DESIGN   £35k-£45k+ dep. on experience Royds Raphael, London (Central), London (Greater) / London (East), London (Greater) / London (North), London (Gr...   Junior Designer - Sky News   Negotiable Sky, London               See all jobs

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