Impulse picks Droga5 London for global creative brief, Microsoft UK CMO Philippa Snare leaves for Facebook, and Gogglebox cast to critique Lotto in Channel 4 ad

View in web browser   |   Add to safe senders Daily News 16th October

Impulse picks Droga5 London for global creative brief 16 October 15, James Swift Impulse has picked Droga5 London to handle its global creative account after a competitive pitch.   Microsoft UK CMO Philippa Snare leaves for Facebook 15 October 15, Shona Ghosh Microsoft's chief marketing officer in the UK, Philippa Snare, is leaving the company for Facebook after 16 years.   Gogglebox cast to critique Lotto in Channel 4 ad 16 October 15, Omar Oakes Channel 4 is launching a one-off ad tonight that features people from the reality show Gogglebox critique an ad for Lotto, the national lottery.   Breakfast Briefing 16 October 15, Charlotte Mceleny In today's briefing we look at McDonald's UK accountancy error, Mattel's ongoing fight to regain sales for Barbie and the latest in Tesco's bid to turn around its fortunes.   General Mills appoints Mindshare to global media account 15 October 15, Omar Oakes General Mills, the food company, has appointed Mindshare to its global media planning and buying business outside the US.   Archant hires Local World's digital chief Matt Kelly 15 October 15, Omar Oakes Archant, the local newspaper publisher, has appointed Matt Kelly, the group digital director of rival group Local World, to the newly created position of chief content officer.   Disney to 'accelerate' use of IP to inspire kids to make healthy choices 15 October 15, Charlotte Mceleny Disney is to step up the use of its IP to encourage children to make healthy choices, both in being more active and in what they eat, according to The Walt Disney Company UK CMO Anna Hill.   Quantcast poaches Paul Curtis from NBC Universal to lead global sales partnerships 15 October 15, Omar Oakes Quantcast, the tech specialist in programmatic advertising and audience measurement, has hired TV ad sales veteran Paul Curtis for the newly-created role of global partnerships director.   Geometry Global appoints Latin America ECD to lead UK creative team 15 October 15, Omar Oakes Geometry Global has appointed Juan José Posada, the network's Latin America creative chief, as its new chief creative officer in the UK.   How marketing helped reduce Colombia's bloodshed 16 October 15, Shona Ghosh If you're watching Narcos, the new Netflix series on Colombia's cocaine trade, you'll be up to speed on the country's tragic and complex recent history.   Why women and girls are an untapped market for rugby sponsors 16 October 15, Hugh Robertson The group stages are now over, and what a window shop they have been for the sport, writes Hugh Robertson, CEO and founding partner, RPM.   Love it or hate it, Extra Gum's 'The Story of Sarah & Juan' is definitely having a moment 16 October 15, Unruly Social video expert Unruly reviews the latest viral by Extra Gum.   Hyundai fits LED lights on racetrack to show 'intelligent' tyres 15 October 15, Sara Spary Hyundai has created a YouTube spot using LED lights to showcase its 'intelligent' driving system.   Around the world: advertising the Rugby World Cup in New Zealand 15 October 15, Luke Edwards   Peugeot Sport "push the limits" by BETC Paris 15 October 15, A man carrying a monkey passenger embarks on a car chase and then tangles with the mob in the new Pegueot ad - The Fast And The Furriest, if you will.   Burger King trades tomatoes for Whoppers in France 15 October 15, Sara Spary Burger King rolled out a PR stunt in France that involved dishing out 100,000 tomatoes to customers in restaurants and then taking them as currency in exchange for a burger.   Want to deliver ads to an online audience? Use reality TV Presented by ADOBE Reality TV is one of the best ways to deliver ads to TV-over-the-internet viewers, according to Adobe Digital Index (ADI)                 Internal Communications Manager (London)   Competitive + bonus EE, London   Senior Planning Manager (London)   Competitive + bonus EE, London   Client Data Strategist   £50k Dot-Gap, London (Central)   Key Investment Product Manager   £34,589 - £40,693 (dependent on experience) RNLI, RNLI Headquarters, Poole, Dorset   Marketing & Communications Manager   Excellent salary & benefits Think Jam Limited, London (Central), London (Greater)               See all jobs

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