This week's most read news and best ad campaigns: Jennifer Aniston fronts Emirates ad, Droga5 hires Kolbusz, Hovis brings back boy on a bike

view in web browser add to safe senders list October 10, 2015 Campaign Saturday Shot

This week's most read news and best ad campaigns Most read news 'No shower and no bar?' Jennifer Aniston has nightmare in first Emirates ad Omar Oakes Jennifer Aniston wakes from a "nightmare" in which she cannot have a shower on an aeroplane, in her first TV ad for Emirates. Droga5 London swoops for Kolbusz James Swift Creative leader returns from Wieden & Kennedy New York to breathe life into agency's UK operation Hovis brings back 'boy on a bike' for adventure spot Michelle Perrett Hovis is making its TV ad comeback tonight, after a three-year hiatus, with an update of its famous "boy on a bike" spot. DLKW Lowe hires creative teams Omar Oakes DLKW Lowe has hired two Brazilian-born duos to bolster its creative department. Lisa Thomas to leave M&C Saatchi for Virgin Maisie McCabe Lisa Thomas, the group chief executive of M&C Saatchi, is leaving the agency to join Virgin Enterprises as its managing director and global head of brand. Paul Silburn leaves Saatchi & Saatchi Maisie McCabe Paul Silburn, the joint chief creative officer at Saatchi & Saatchi London, has left the agency after eight years. Virgin Atlantic picks Arena Media for £12m media account Omar Oakes Virgin Atlantic has appointed Arena Media to its £12 million media planning and buying account, following a competitive pitch. Clairol hair colour ad starring Christina Hendricks banned by ASA Omar Oakes A Clairol Nice 'n Easy TV ad featuring Christina Hendricks, the star TV actor of Mad Men, has been banned by the standards watchdog for being misleading. Freeview depicts Orwellian pay-TV nightmare in biggest campaign to date Michelle Perrett Freeview has unveiled its biggest ad campaign to date upon the launch its new TV service, Freeview Play. Instagram is five today: top UK accounts Gurjit Degun Harry Styles, the One Direction band member, has the top Instagram account in the UK. Emap publisher brand soon to end as Top Right announces restructure Omar Oakes Emap, the publisher of Retail Week and Nursing Times, is to be rebranded, with all print editions to be scrapped as its parent company moves towards a digital-only magazine and events business. Watch: Behind McDonald's new YouTube channel Georgina Brazier Campaign went behind the scenes of McDonald's new youth-focused "Channel Us", interviewing vlogger and internet sensation Oli White. TV is not dead, it's just merging into everyday digital life Phil Nottingham Video isn't about just eyeballs in primetime any more. It's about creating genuine engagement, says digital agency Zone's video strategist. Agencies line up for Army TV brief James Swift Capita is contacting creative agencies about a new TV campaign for the Army. Avon recruits beauty bloggers and issues 'make up your own mind' challenge Michelle Perrett Avon, the beauty company, is launching a new campaign today with a TV spot using beauty bloggers to showcase its products, representatives and the famous "doorbell chime". How Instagram taught digital marketers the value of design Andy Spry Five years after launching, Instagram helps brands evoke emotions and inspire new thinking. Top Work Whiskas "kitten kollege" by Abbott Mead Vickers BBDO Whiskas, the cat food brand owned by Mars, has released a YouTube channel that educates prospective kitten owners in an entertaining way. Marie Curie "in the darkest hours" by Saatchi & Saatchi Staff Saatchi & Saatchi's latest spot for Marie Curie shows the sun setting and features a real Marie Curie nurse. CBeebies "explore the universe" by Karmarama The BBC has launched a space-themed TV ad for its children's channel CBeebies, with a voiceover from the physicist Professor Brian Cox. Persol "vai, paparazzo!" by Publicis 133 Wim Wenders directs a lush homage to the Italian cinema of the 50s for the sunglasses brand Persol. Freeview "set yourself free" by Leo Burnett There are shades of Chipotle's Cannes Grand Prix-winning "scarecrow" in Freeview's grand TV campaign, which first aired last week. Hovis "good inside" by Mother Hovis has returned to TV advertising after a three-year hiatus with an update of its famous "boy on a bike" spot. E.ON "whenever, wherever" by Engine Engine introduces the electricity provider's Smart Pay As You Go technology in a light-hearted TV ad. Campaign Jobs EU Branded Internet Marketing Tender 2015-16 n/a THE CALIFORNIA PRUNE BOARD, Europe Account Manager - Award winning West Berkshire Agency Up to 35000 Creative Forte, West Berkshire Paid Social Executive £26k Dot-Gap, Essex Client services director £60 - £70 per annum + Car + Benefits Stonor, Uxbridge See all jobs

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