Wednesday, 7 October 2015

Media PM - BCAP calls for views on payday loan TV scheduling restrictions; Post Office sponsors Bauer radio stations for year-long campaign

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Media PM Bulletin
07th October 2015
BCAP calls for views on payday loan TV scheduling restrictions
BCAP calls for views on payday loan TV scheduling restrictions
The Broadcast Committee of Advertising Practice has launched a consultation asking whether payday loan TV ads should face scheduling restrictions.
Post Office sponsors Bauer radio stations for year-long campaign
Post Office sponsors Bauer radio stations for year-long campaign
Bauer Media has agreed a year-long partnership with the Post Office which will see three radio station sponsorships as the core of a multi-platform campaign.
Virgin Atlantic picks Arena Media for £12m media account
Virgin Atlantic picks Arena Media for £12m media account
Virgin Atlantic has appointed Arena Media to its £12 million media planning and buying account, following a competitive pitch.
My Media Week: Tim Lefroy
My Media Week: Tim Lefroy
What happened when Tim Lefroy, chief executive of the Advertising Association, joined adland's finest in Westminster?
How Instagram taught digital marketers the value of design
How Instagram taught digital marketers the value of design
Five years after launching, Instagram helps brands evoke emotions and inspire new thinking.
TV is not dead, it's just merging into everyday digital life
TV is not dead, it's just merging into everyday digital life
Video isn't about just eyeballs in primetime any more. It's about creating genuine engagement, says digital agency Zone's video strategist.
Latest blogs
Airports in the spotlight
Airports in the spotlight

The marketing director at JCDecaux Airport UK reports on how big increases in airline passengers have driven innovation in the out of home sector.

How to future-proof a local media sales team
How to future-proof a local media sales team
The local media landscape has changed dramatically over the past decade, and continues to do so.
Engineering value in a consolidating market
Engineering value in a consolidating market
In a rapidly consolidating marketplace it is more important than ever for media companies and publishers at every level to stand out.
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