Latest news | | | | | | A magazine ad for L'Oréal, the premium beauty brand, featuring actress Rachel Weisz has been banned by the Advertising Standards Authority (ASA), after a complaint was received from Jo Swinson MP. | | | | | | | The advertising watchdog has told TripAdvisor, the travel reviews site, it can no longer claim or imply that all the reviews on its site are from "real travellers" or are "honest", "real" or "trusted". | | | | | | | Time Out, the London lifestyle magazine and media group, has lost its marketing director Andrew Booth to online retailer The Hut Group. | | | | | | | Rupert Murdoch has taken to social network Twitter to deny a report relating to his company, which claimed the launch of a new Sunday tabloid had been put on hold because of the arrest of four Sun journalists. | | | | | | | Andrew Miller, chief executive of the Guardian Media Group, has ruled out erecting a paywall as he tries to stem £40 million in annual losses with an ongoing restructure and redundancy programme, although admitted "things may change". | | | | | | | Video report: Best-selling tablets don't always come from Apple - toy brand Leapfrog's LeapPad collected a Toy of the Year award last week and was the best-selling toy in the last quarter of 2011. | | | | | | | Argos, the Home Retail Group-owned high-street business, has appointed US retail executive John Walden as managing director, effective this month. | | | | | | | Harveys, the furniture retailer, is focusing its marketing activity around a mobile app that lets users "test drive" sofas in their own homes. | | | | Intelligence | | | | | | Brand-owners are taking steps to overcome the perception of dark spirits, such as whisky, as drinks for older consumers by broadening their appeal to a younger audience. | | | | | | | Ads fall short of making a compelling case for booking a holiday through an agent. | | | | | | | Several leading brands are targeting the burgeoning health data market, writes Sarah Shearman. | | | | | | | Engagement is one of the most over-used and misunderstood marketing metrics, writes Alan Mitchell. | | | | Opinion | | | | | | Despite tales of gloom and doom on the high street, people are still shopping - they are just doing it more intelligently, writes Gary Cole, commercial director, O2 Media. | | | | | | | Compared with Ben Allen, his opposite number at ITV, the incoming head of trading at Channel 4, Ed Chalmers, has been let off rather lightly on the nickname front. | | | | | | | You probably noticed the Wikipedia blackout last week. It, and many other sites, went dark in protest against the SOPA/PIPA legislation being discussed in Washington. | | | | From the blogs | | | | | | | | | | | | | | | | Latest jobs | | Account Director | Recruiter Dynamic New Alliances | Salary Up to £45K | Location London | | | | | | | |
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