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 | | | | | BSkyB is poised to call a review of its £25 million direct marketing agency roster arrangements. | | |
 | | | | | Mark Iremonger, Proximity London's head of planning and digital, is leaving the agency after six years to join the search and social media shop iCrossing. | | |
 | | | | | Grant's, the William Grant & Sons-owned whisky brand, has appointed Crayon London to its global digital and social media account. | | |
 | | | | | Heineken is launching a Facebook app for Valentine's Day called 'The Serenade', which enables users to invite potential partners on a date via humorous personalised songs. | | |
 | | | | | Legal & General is returning to TV after a 15-year hiatus and has hired the integrated agency Inferno to handle its estimated £10 million account. | | |
 | | | | | Ad agencies have always had a penchant for ripping off films, whether Hollywood blockbusters or student projects. | | |
 | | | | | Clarins Group, the private cosmetics company, has launched a UK online store as part of a global rollout of transactional mobile and online sites. | | |
 | | | | | Evidon, the online privacy compliance company, has released a tool for website owners to detect cookies and other tracking activity on their sites and benchmark it against their peer group. | | |
 | | | | | Asda, Cadbury, Sky and Electronic Arts are among the first 20 UK companies to set up brand pages on Twitter. | | |
 | | | | | News International (NI) is trialling a new publishing model with the launch of its first "social media magazine" on Facebook for its Fabulous magazine. | | |
 | | | | | Innocent smoothies has launched an alternative idea for a Valentine's gift this year, by encouraging consumers to personalise a label on their favourite smoothie and give it to someone special. | | |
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