Tuesday 13 November 2012

Campaign Daily Fix - Toblerone, Morrisons and Boots, Sainsbury's, Microsoft, EE, Drambuie

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Latest News
Toblerone appoints Mcgarrybowen to global ad account
by Sara Kimberley,
13 November 2012, 10:12AM
Toblerone appoints Mcgarrybowen to global ad account
Toblerone has appointed Mcgarrybowen London to handle its global advertising business.
Christmas ad complaints hit Boots and Morrisons
by Matthew Chapman,
13 November 2012, 11:40AM
Christmas ad complaints hit Boots and Morrisons
Boots and Morrisons are the latest brands to receive objections about their Christmas ads, in addition to the Advertising Standards Authority's decision to investigate Asda's spot.
Sainsbury's presents 'being good for Santa' day
by Nick Batten,
13 November 2012, 09:40AM
Sainsbury's presents 'being good for Santa' day
Sainsbury's has unveiled its Christmas campaign, which includes a 20-second spot about a young boy who surprises his parents by clearing the dinner table, as part of the retailer's festive activity that features 14 different ads, which air from tonig...
Holly Willoughby and James Corden push Microsoft phone
by Matthew Chapman,
13 November 2012, 09:50AM
Holly Willoughby and James Corden push Microsoft phone
Holly Willoughby and James Corden talk about how they use their Windows-equipped phones in two Microsoft ads that introduce the strapline, "The smartphone reinvented around you".
EE re-masters Fenton YouTube hit one year on
by Sarah Shearman,
13 November 2012, 10:38AM
EE re-masters Fenton YouTube hit one year on
EE is marking the anniversary of the YouTube hit that starred Fenton the dog chasing deer in Richmond Park, with a re-mastered version that promotes its 4G mobile services.
A taste of the extraordinary: the making of Drambuie's surreal ad
by Georgina Brazier,
12 November 2012, 04:00PM
A taste of the extraordinary: the making of Drambuie's surreal ad
Drambuie gives Brand Republic a taste behind the scenes of its latest ad "the extraordinary bar", designed to unnerve and lift viewers out of the comfort of "the ordinary".
Latest Work
Blinkbox 'launch campaign' by Karmarama
12 November 2012, 10:23AM
Blinkbox 'launch campaign' by Karmarama
Tesco's movie and TV streaming service Blinkbox is to launch its first TV campaign this week.
Freeview 'festive campaign' by Leo Burnett
08 November 2012, 02:37PM
Freeview 'festive campaign' by Leo Burnett
Freeview, the digital TV service, has launched a campaign for the festive season, dramatising the benefits of using a Freeview+ box.
RAC 'don't let winter catch you out' by BBH
08 November 2012, 08:00AM
RAC 'don't let winter catch you out' by BBH
Bartle Bogle Hegarty has created its first work for the RAC, the breakdown services company, since picking up the business this summer.
Very.co.uk 'style superhero' by St Luke's
08 November 2012, 08:00AM
Very.co.uk 'style superhero' by St Luke's
Very.co.uk has launched its Christmas ad starring its brand ambassadors Fearne Cotton and Holly Willoughby.
HTC 'Miami bass project' by Mother
08 November 2012, 08:00AM
HTC 'Miami bass project' by Mother
HTC has launched the next stage of its "as recommended by" campaign with a film highlighting the audio and video credentials of its new One X+ handset.
Also in the News
Tumblr sets sights on major UK advertisers
by Sarah Shearman, 13 November 2012, 12:00PM
ITV forecasts 2% decline in fourth quarter ad revenues
by Daniel Farey-Jones, 13 November 2012, 08:56AM
I'm a Celeb returns with 11.6 million viewers
by Maisie McCabe, 12 November 2012, 03:53PM
Nintendo drops celebrities for Wii U launch campaign
by Matthew Chapman, 13 November 2012, 08:00AM
Promotion: Campaign's Media Awards

Campaign's Media Awards have established themselves as the most prestigious event in the media calendar. This year's event will be held on 21.11.2012 at the London Hilton Park Lane.here
 
Blogs
Phil Georgiadis Martin Sorrell and the Philosopher’s stone…the transformation of the agency model.
Phil Georgiadis, 13 November 2012, 11:11AM
Dave Trott WHY CEOs ARE BETTER JUDGES OF ADS
Dave Trott, 13 November 2012, 8:11AM
Rick Waghorn Re-inventing advertising, one parish at a time
Rick Waghorn, 12 November 2012, 10:11AM
Andy Nairn TV is an active medium
Andy Nairn, 12 November 2012, 9:11AM
Ines Nadal Instagraming our lives
Ines Nadal, 09 November 2012, 8:11AM
Andy Nairn Why content kills creativity
Andy Nairn, 06 November 2012, 12:11PM
More Blogs
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