Wednesday 21 November 2012

Digital AM - Facebook, Honda, fastjet, ITV, eBay

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Digital AM
Latest news
F-commerce 'too soon' for retailers, says Facebook's retail director
F-commerce 'too soon' for retailers, says Facebook's retail director
by Sarah Shearman
21 November 2012, 10:39AM
Retail brands should not jump into Facebook commerce as it's "too soon" for them to be selling products on the social networking platform, according to Tracy Yaverbaun, director of retail, luxury and fashion partnerships at Facebook.
Honda launches Google Street View web experience
Honda launches Google Street View web experience
by Sarah Shearman
21 November 2012, 11:42AM
Honda has launched a web for car enthusiasts that uses Google Street View to discover some of the UK's best driving terrains.
Sir Stelios's African airline fastjet launches with digital push
Sir Stelios's African airline fastjet launches with digital push
by Loulla-Mae Eleftheriou-Smith
21 November 2012, 10:01AM
Sir Stelios Haji-Ioannou's fastjet, the low-cost African airline, has launched a digital marketing campaign as the airline takes off for business.
McAlpine putting tweeters on alert hailed as 'watershed' moment
McAlpine putting tweeters on alert hailed as 'watershed' moment
by John Owens
21 November 2012, 09:55AM
The legal steps taken by Lord McAlpine to combat defamation on Twitter have been hailed as a 'watershed' moment for online reputation management.
ITV hopes to make a splash with 60 new commissions
ITV hopes to make a splash with 60 new commissions
by Arif Durrani
21 November 2012, 11:36AM
In 2013, a year bereft of any major international sporting events, drama is set to play a key part in ITV's schedules, with a string of new commissions being revealed to advertisers and agencies.
Mobile agency Fetch wins eBay's media and creative business
Mobile agency Fetch wins eBay's media and creative business
by Nick Batten
21 November 2012, 11:31AM
Fetch, the mobile marketing agency, has been appointed by the global online marketplace eBay to manage all of its mobile media and creative campaigns across Europe.
Wonga.com's Darryl Bowman: 'Maybe it scares people that we are relevant to our customers'
Wonga.com's Darryl Bowman: 'Maybe it scares people that we are relevant to our customers'
by Alex Brownsell
21 November 2012, 11:00AM
The loans brand's head of marketing is working to rehabilitate its reputation and position it as a serious financial-services provider with global ambitions.
GQ unveils HTML5 website
GQ unveils HTML5 website
by Nick Batten
21 November 2012, 09:18AM
GQ, Condé Nast upmarket men's monthly, has revamped its website with a raft of features including redesigned content and more advertising opportunities.
BT Vision kicks off bid to attract sports fans with agency hunt
BT Vision kicks off bid to attract sports fans with agency hunt
by John Owens
21 November 2012, 08:00AM
BT has launched a comms hunt thought to be worth up to £3m as it prepares for a huge investment in sport to boost its struggling digital TV service.
Also in the news
DCM partners with Barnardo's for Christmas campaign
by Loulla-Mae Eleftheriou-Smith, 21 November 2012, 08:29AM
Client view: Justin Cooke, Topshop- Fashioning the ideal digital strategy
by Adam Hill, 21 November 2012, 12:00AM
Digital Essays: Alan Parker, GolinHarris - Tell a continuous story
by Alan Parker, GolinHarris, 21 November 2012, 12:00AM
From the blogs
How shoppers use their mobile [infographic]
Polly Becker
21 November 2012, 12:30PM
Friendly ITV aims for the heart of popular culture in 2013
Arif Durrani
21 November 2012, 12:07PM
Fat-blocking cola
Greg Taylor
21 November 2012, 10:56AM
Twitter to give $1 million dollars to small businesses for #SmallBizSat
Charlotte Henry
21 November 2012, 10:45AM
UN Resolution 51/205, 17 December 1996
TESS ALPS
21 November 2012, 9:45AM
Latest Blog Entries
Friendly ITV aims for the heart of popular culture in 2013
Arif Durrani, 21 November 2012
Fat-blocking cola
Greg Taylor, 21 November 2012
UN Resolution 51/205, 17 December 1996
TESS ALPS, 21 November 2012
Helen Edwards: Is Apple facing a crisis of confidence?
Helen Edwards, 21 November 2012
3D Photo Booth
Greg Taylor, 20 November 2012
SEMI-SEMIOTICS
Dave Trott, 20 November 2012
More Blogs
Promotion: How will consumer privacy change marketing in 2013?

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