Friday 30 November 2012

Digital AM - Zynga/Facebook, Campaign Viral Chart, Kabbee, Twitter

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Digital AM
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Facebook and Zynga loosen ties
Facebook and Zynga loosen ties
by Sarah Shearman
30 November 2012, 10:10AM
Facebook could now develop its own social games after the social network and Zynga overhauled an agreement between the two companies, according to a regulatory filling.
Campaign Viral Chart: Bieber does viral double
Campaign Viral Chart: Bieber does viral double
by Ben Hall
30 November 2012, 09:50AM
Teen sensation Justin Bieber features twice in the viral chart this week, returning to star in Macy's Christmas ad for a second year, and plugging his own fragrance.
Cab service start-up Kabbee calls in Diffusion to drive awareness
Cab service start-up Kabbee calls in Diffusion to drive awareness
by Lynsey Barber
30 November 2012, 08:01AM
Cab comparison and booking app Kabbee has called in Diffusion to boost brand awareness and sign-ups to the service.
Twitter would be 'poorer' without TV, according to UK sales boss Daisley
Twitter would be 'poorer' without TV, according to UK sales boss Daisley
by Sarah Shearman
29 November 2012, 02:34PM
Sixty per cent of Twitter's UK users use it while watching TV and Twitter would be "poorer" without TV, according to Bruce Daisley, its sales director.
Promotion: Harness 2012's Key Trends To Seize Opportunities In 2013

Marketing heads of Nokia, Dog's Trust and Hotels.com reveal what we should take from 2012 to drive digital growth in 2013. Secure your place and listen live on 5th December.
 
Also in the news
Double Standards - How outdoor is becoming an interactive medium
by , 29 November 2012, 08:00AM
Bell Pottinger rolls out content agency
by Ian Darby, 29 November 2012, 08:00AM
SapientNitro picks Hagger for VP role
by Ian Darby, 29 November 2012, 08:00AM
Latest Blog Entries
Windows 8 - my cover
Greg Taylor, 30 November 2012
As clear as mud?
Rachel Brushfield, 30 November 2012
Platforms are in fashion, but for how long?
John Carroll, 29 November 2012
Overstay Checkout
Greg Taylor, 29 November 2012
Should the Queen dump Fortnum & Mason over Foie Gras?
Chris Arnold, 29 November 2012
Music in the Sky
Greg Taylor, 28 November 2012
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BR Insight
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