Tuesday 6 November 2012

Campaign Daily Fix - Marks & Spencer's, Rory Sutherland, The Royal British Legion, Aegis-Dentsu, Lateral Group, Digital radio, Microsoft, AIS

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Latest News
First look - Marks & Spencer's Christmas ad
by Daniel Farey-Jones,
06 November 2012, 12:50PM
First look - Marks & Spencer's Christmas ad
Marks & Spencer has gone for a music video approach for its Christmas ad, following up last year's effort featuring the 'X Factor' contestants.
IDM to award Ogilvy's Rory Sutherland honorary fellowship
by Matthew Chapman,
06 November 2012, 09:50AM
IDM to award Ogilvy's Rory Sutherland honorary fellowship
Rory Sutherland, Ogilvy & Mather's vice-chairman, will be presented with an honorary fellowship from the Institute of Direct and Digital Marketing (IDM), as the organisation celebrates its 25th anniversary.
British Legion to mark Remembrance Sunday with simultaneous tweets
by Loulla-Mae Eleftheriou-Smith,
06 November 2012, 09:07AM
British Legion to mark Remembrance Sunday with simultaneous tweets
The Royal British Legion has signed up to use the new Thunderclap social media tool, which will simultaneously publish pre-written tweets and Facebook updates from its supporters at 9am on Remembrance Sunday.
Aegis-Dentsu deal completion faces delay to 2013
by Daniel Farey-Jones,
06 November 2012, 09:18AM
Aegis-Dentsu deal completion faces delay to 2013
Dentsu's £3.2bn takeover of Aegis may not complete until next year, rather than before Christmas as originally envisioned, due to the slow process of Chinese regulators examining the deal.
Lateral Group hires Marc Michaels and Peter Anderson
by Daniel Farey-Jones,
06 November 2012, 12:23PM
Lateral Group hires Marc Michaels and Peter Anderson
Lateral Group has hired former COI director Marc Michaels and Publicis Chemistry's head of planning Peter Anderson.
Radio industry plans 'spread D Love for digital' ads
by Maisie McCabe,
06 November 2012, 08:00AM
Radio industry plans 'spread D Love for digital' ads
The radio industry is to launch a new wave of ads to support digital radio starring a Barry White-style soul figure called D Love who will encourage listeners to "spread the love" for digital radio.
Halo symbol flown over London for game launch
by Daniel Farey-Jones,
06 November 2012, 11:30AM
Halo symbol flown over London for game launch
Microsoft continued its attempts to grab attention for the launch of 'Halo 4' for the Xbox 360 by flying the game's Glyph symbol over London last night.
Stuart Archibald launches Archibald / Williams in Sydney
by Daniel Farey-Jones,
05 November 2012, 01:01PM
Stuart Archibald launches Archibald / Williams in Sydney
Stuart Archibald, one of the founders of AIS, is launching a new agency in Sydney together with planner Bram Williams.
Latest Work
Private View: Gerry Human and Alistair Macrow
01 November 2012, 08:00AM
Private View: Gerry Human and Alistair Macrow
With work from Honda, HP Sauce, E.ON, Heinz, Home Office and Waterstones.
Green Beaver 'smile naturally' by Untitled Content, Toronto
01 November 2012, 12:19PM
Green Beaver 'smile naturally' by Untitled Content, Toronto
A new campaign for Green Beaver's all-natural Frosty Mint Toothpaste includes a spot to tie in with the upcoming US election.
O2 'Michael Bublé' by VCCP
01 November 2012, 01:57PM
O2 'Michael Bublé' by VCCP
The latest ad for O2 promotes the opportunity for O2 customers to get exclusive Priority tickets to Michael Bublé's UK tour.
Hovis 'pumpkin' by JWT London
01 November 2012, 03:35PM
Hovis 'pumpkin' by JWT London
JWT has created its first work for Hovis since picking up the business.
Intel 'go do something wonderful' by Wieden & Kennedy Amsterdam
01 November 2012, 04:00PM
Intel 'go do something wonderful' by Wieden & Kennedy Amsterdam
Based on a quote from the Intel co-founder Robert Noyce, the "go do something wonderful" campaign aims to excite people about what they are capable of doing with help from a PC with Intel Inside.
Also in the News
NME Awards partners with Spotify
by Nick Batten, 06 November 2012, 12:00PM
Sky shuts out Netflix and LoveFilm with deal for Universal films
by Maisie McCabe, 06 November 2012, 08:27AM
Diageo's 'shooting for 10' may not be Red Bull-risky but it should restore its creative edge
by Noelle McElhatton, 06 November 2012, 08:00AM
John Lewis smarts at 'implied criticism' in Waitrose charity ad
by Matthew Chapman, 06 November 2012, 08:00AM
Promotion: Campaign's Media Awards

Campaign's Media Awards have established themselves as the most prestigious event in the media calendar. This year's event will be held on 21.11.2012 at the London Hilton Park Lane.here
 
Blogs
Andy Nairn Why content kills creativity
Andy Nairn, 06 November 2012, 12:11PM
Dave Trott THE BRIEF IS FOR CLIENTS. THE ADS ARE NOT.
Dave Trott, 06 November 2012, 8:11AM
Shaun Varga Why creative agencies need a sex change to win business
Shaun Varga, 05 November 2012, 2:11PM
Steve Henry Morality, money and mischief
Steve Henry, 05 November 2012, 7:11AM
Tara Beard-Knowland More than ‘faster’
Tara Beard-Knowland, 02 November 2012, 11:11AM
Andy Nairn Wake up to sleep marketing!
Andy Nairn, 31 October 2012, 10:10AM
More Blogs
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