Thursday 29 November 2012

Global Bulletin from Brand Republic - Emirates, PHD, Intel, Omega, JWT

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Global bulletin
Latest news
Emirates launches global digital pitch
Emirates launches global digital pitch
by Jeremy Lee
29 November 2012, 08:00AM
Emirates is looking for an agency to handle a global digital brief to promote its fleet of aircraft.
PHD readies collaborative global operating system
PHD readies collaborative global operating system
by Nick Batten
29 November 2012, 12:01AM
Omnicom network PHD is set to "gamify" the way it works with a new global operating system that will encourage participation and collaboration between its 77 offices.
Intel seeks to differentiate ultrabooks from tablets with content creation drive
Intel seeks to differentiate ultrabooks from tablets with content creation drive
by Matthew Chapman
28 November 2012, 01:22PM
Intel is increasing its focus on brand partnerships as part of a content creation drive for its ultrabook computers, which seeks to differentiate the devices from tablets.
Bond girl Berenice Marlohe becomes face of Omega
Bond girl Berenice Marlohe becomes face of Omega
by Nick Batten
27 November 2012, 09:36AM
Berenice Marlohe, the latest Bond girl and star of Skyfall, has become a brand ambassador for Omega.
JWT scoops £20m InterContinental
JWT scoops £20m InterContinental
by Jeremy Lee
29 November 2012, 08:00AM
JWT London has won the £20 million pan-European advertising account for InterContinental Hotels Group.
Starbucks' social-media sentiment hit by tax backlash
Starbucks' social-media sentiment hit by tax backlash
by Gemma Charles and Daniel Farey-Jones
27 November 2012, 08:00AM
The Starbucks tax controversy has resulted in the brand's consumer satisfaction score plunging, according to exclusive research commissioned by Marketing.
Also in the news
Heineken kicks off global digital pitch
by Sara Kimberley, 29 November 2012, 08:00AM
Diesel "days to live" by Crispin Porter & Bogusky
by , 29 November 2012, 08:00AM
Amazon discloses UK profits of £74m on sales of £3.35bn amid questions over tax avoidance
by Matthew Chapman, 27 November 2012, 10:50AM
Why Facebook is yet to crack ROI with its latest measurement tool
by Sarah Shearman, 29 November 2012, 08:00AM
Aegis appoints Huijboom as global director of business integration
by Mark Banham, 28 November 2012, 11:06AM
Russia's Mail.Ru Group seeks agency help for international games drive
by Hannah Crown, 28 November 2012, 09:02AM
From Singapore - Chris Reed on partnership marketing
Mattel and Walmart create Xmas mobile virtual store
27 November 2012, 1:19AM
P&G focus marketing on mobile QR codes
23 November 2012, 2:47AM
Loyalty's future is mobile
20 November 2012, 4:04AM
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