Digital AM - Twitter, Publicis, Google, Nike

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Twitter buys social TV firm Bluefin for around $70m by Gordon MacMillan 05 February 2013, 09:21AM It's being reported that Twitter has made what is its biggest acquisition to date, outstripping that of TweetDeck, with the deal to buy social TV analytics firm Bluefin Labs, which if anyone was in any doubt, underscores the increasingly close relati... Publicis to merge Digitas and LBi by Ian Darby 05 February 2013, 08:00AM Publicis is to merge its digital agencies Digitas and LBi to create a single network called DigitasLBi. Google+: ads create too much of a 'disruptive experience' by Matthew Chapman 05 February 2013, 08:00AM Google has reinforced its opposition to introducing ads to Google+, on the basis that they ruin the user experience. Nike and Morrisons first brands to launch Weve mobile ads by Matthew Chapman 05 February 2013, 08:00AM Nike and Morrisons will be the first brands to run mobile marketing campaigns simultaneously across the Vodafone, EE and O2 networks via the Weve joint venture. ASA introduces new rules on behavioural advertising by Jeremy Lee 04 February 2013, 04:12PM The Advertising Standards Authority has today introduced new rules to provide the public with notice of and control over online behavioural advertising (OBA). PRWeek TV: Social media and FTSE 100 firms by Lynsey Barber 05 February 2013, 10:00AM FTSE 100 firms' use of social media is more important for reputation, consumer relationships and damage mitigation than for its direct effect on share price and business performance, experts have said. Also in the news Oreo scores big win on Super Bowl night with Twitter power-out ad by Gordon MacMillan, 04 February 2013, 08:57AM Blackberry fails to connect by Andrew Ceasar-Gordon, Electric Airwaves, 04 February 2013, 03:16PM LateRooms.com continues the story of Ben and Lucy by Maisie McCabe, 04 February 2013, 09:24AM Twitter smear accusations around Michael Gove's DfE 'have echoes of Damian McBride' by John Owens, 04 February 2013, 10:21AM Budweiser most popular ad at this year's Super Bowl by Sara Kimberley, 04 February 2013, 11:25AM ITV launches planning tool by Maisie McCabe, 04 February 2013, 11:44AM Latest Blog Entries How will the high street prosper in 2013? Hayley Thomas, 05 February 2013 Bloc bookings Greg Taylor, 05 February 2013 ALL WE DO IS TALK Dave Trott, 05 February 2013 Chinese New Year of the Snake hisses with marketing campaigns galore Chris J Reed, 05 February 2013 Beyond the self-indulgence of sponsorship Jim Dowling, 04 February 2013 Time to kill the "unique"? Sue Unerman, 04 February 2013 Latest jobs Digital Designer Recruiter Berkshire Healthcare NHS Foundation Trust Salary £25,528 - £34,189 + area supplement Location Bracknell, Berkshire InDesign Creative Artworker Recruiter Creative Recruitment Salary £28000 per annum Location City of London Local Marketing Manager Recruiter Stopgap Salary £30000 - £33000 per annum Location West Yorkshire Digital Account Manager Recruiter Daniel Marks London Salary £27-32K + Benefits Location West Central London ONLINE MARKETING MANAGER - High street retailer Recruiter Success Appointments Plc Salary Competitive Salary + Excellent Benefits Location East Midlands Middleweight Creative Team. Freelance contract. Recruiter Emma & Rachael & You Salary Dayrates TBC Location Greater London BR Insight Online Retailers: Stepping up to the Challenge of Digital in 2013 (Expert Reports) The online retail industry is developing at a rapid pace; evolving in li... Multiple Digital Touch Points: One Voice (Webcast) Powering a consistent brand message across a multichannel campaign calls... SEO Update: Exploring The Opportunities For Global Growth In 2013 (Expert Reports) This hard-hitting expert report forms the final chapter of our 2-part SE... Inventive Strategies to Win Over the Student Market (Webcast) With the average student spending over 3.7 hours a day online and a comb... Storytelling: Captivate Your Audience with Interactive Online Video (Webcast) At its very core, marketing is storytelling, resonating emotionally with... Social Media ROI: Turning Conversations Into Conversions In 2013 (Expert Reports) This hard-hitting expert report forms the final chapter of our 3-part ca... Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved Haymarket Business Information, 174 Hammersmith Road, London, W6 7JP, UK News Jobs Blogs & Forums Tenders