Thursday 14 March 2013

Media AM - Trinity Mirror, agency billings, Arif Durrani: Mediabrands, Direct Line, Twitter

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Media AM Bulletin
 
 
 
*   Latest News
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Simon Fox: Trinity Mirror chief announced £8m investment in digital business
Trinity Mirror to invest £8m into digital businesses in 2013
Arif Durrani, 14 March 2013

Trinity Mirror has pledged £8m-worth of digital investments in 2013, following a...

  
Sainsbury?s: contributed to AMV?s pole position in billings table
Agency billings hit by shift to digital
Maisie McCabe, 14 March 2013

The increasing drift to digital and a "soft" economy contributed to an...

  
Arif Durrani, head of media at Campaign and editor of Media Week
Arif Durrani: Mediabrands restructure goes beyond retaining Tesco
Arif Durrani, 14 March 2013

Two topics dominated media talk around Charlotte Street last week: the exit...

  
Direct Line: MediaCom has handled media for the past ten years
Direct Line in £50m media rethink
Arif Durrani, 14 March 2013

Direct Line Group is reviewing its £50 million media planning and buying...

  
Twitter: offers advertisers better analytics
Twitter rolls out new ad centre
Gordon MacMillan, 14 March 2013

Twitter has been focusing heavily recently on improving what it can do...

  
YouView: Adam & Eve/DDB resigned the account in December
Albion lands £10m YouView creative account after pitch
Jeremy Lee, 14 March 2013

Albion has picked up the £10 million advertising account for the internet-connected...

  
Thomas Cook: Arena has overseen offline media since 1990
Carat lands £12m Thomas Cook job
Arif Durrani, 14 March 2013

Arena Media has lost the £12 million Thomas Cook media planning and...

  
Play.com: reviews media
Play.com calls review of media business
Sara Kimberley, 14 March 2013

Play.com is reviewing its media planning and buying account as it looks...

  
*   Also in the News
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Tracy de Groose to take lead role at Media360
Arif Durrani, 13 March 2013
Sky Sports offers Grand Prix tickets in Twitter quiz
Echomo Efeyini, 13 March 2013
Telegraph's chief executive Murdoch MacLennan outlines restructure
Staff, 12 March 2013
Sony Mobile calls UK advertising review
Sara Kimberley, 12 March 2013
Former i-D fashion editor Fiona Dallanegra returns as publisher
Louise Ridley, 13 March 2013
 
 
Blogs
ALGORITHM AND BLUES
David Brennan

I have been talking and writing a lot lately about the limitations of 'big data' (the ' ' denotes irony,...

You have to see what the customer sees, feel what the customer feels, know their truth to get it right.
Sue Unerman

I spent some of this morning in the inspiring company of Mat Hunter, Chief Design Officer at the Design Council...

Twitter by candlelight
Sue Unerman

Twitter by candlelight - highly recommended in case of emergency, keep your iPad charged.

The ABC Regional Publications Multi-platform report [infographic]
Polly Becker

ABC have created an infographic to represent yesterday's Regional Publications Multi-platform report. The graphic shows that there has been huge...

I predict a big data riot
John Carroll

Who owns the data we personally generate every day, the digital traces we leave behind each second? This "big data"...

Please, can we get some perspective on industry numbers?
James Grant - VINDICO

It was a busy Tuesday at Thinkbox towers last week – as well as telling us why, in their humble...

While everyone now has access to a publishing platform, doesn?t mean quality editorial is a dying art
Louise Chunn

One of the first things that crops up in conversation is the language of digital. The word content is over-used...

Latest readership figures are easy on the i
John Carroll

The latest set of National Readership Survey (NRS) results published today (15 February) continues to show the national decline in...

 
 
Jobs of the Week

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upto £45k+Commission, Central London

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Account Manager, Morgan Rutherford Associates

£25-30k+Commission, Gloucestershire

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