Campaign Daily Fix - Sir Martin Sorrell, Claridge's, Henri Lloyd, Mentos, National Apprenticeship Week, BBC

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest News If anyone gives me nonsense I'm going to say 'don't be a chimp', says Sorrell by Louise Ridley, 19 March 2013, 11:27AM People in advertising could benefit from disengaging the emotional side of their brain and not being "a chimp", according to Martin Sorrell, speaking after his Q&A with David Brailsford of British Cycling yesterday. Hometown London wins Claridge's ad account by Jeremy Lee, 19 March 2013, 08:00AM Hometown London has picked up the advertising account for Maybourne Hotel Group, the company that owns Claridge's, the Connaught and the Berkeley. Henri Lloyd appoints ODD as creative agency by Echomo Efeyini, 19 March 2013, 08:48AM Henri Lloyd, the clothing brand, has appointed ODD as its new creative lead and strategic agency partner for its lifestyle division. Mentos unveils 'Stay fresh' global campaign by Alex Brownsell, 19 March 2013, 08:00AM Confectionery brand Mentos is introducing the strapline 'Stay fresh' as part of a global campaign targeting younger consumers. Adland gets behind National Apprenticeship Week by Louise Ridley, 19 March 2013, 12:15PM The advertising and media industry supported National Apprenticeship Week last week (11-15 March) with a series of schemes to get young talent into agencies, including the first creative apprentices joining OMD UK. BBC Worldwide sells Lonely Planet at a £80m loss by Louise Ridley, 19 March 2013, 11:11AM BBC Worldwide, the commercial arm of the BBC, has sold the Lonely Planet guidebook business to US company NC2 Media for AU$75m (£51.5m), less than half it paid to acquire it. Latest Work Kellogg's Crunchy Nut "aliens" by Leo Burnett London 18 March 2013, 11:58AM McDonald's "family favourites" by Leo Burnett 18 March 2013, 08:00AM ITV "football season" by ITV Creative 15 March 2013, 02:23PM Whiskas "big cat little cat" by AMV BBDO 14 March 2013, 03:50PM Also in the News Sky Sports launches on pay-as-you-go Now TV by Arif Durrani, 19 March 2013, 11:29AM Newspaper groups react to Royal Charter by Maisie McCabe, 19 March 2013, 09:56AM Vodafone restructures UK marketing team by Matthew Chapman, 19 March 2013, 08:00AM The Washington Post to launch a metered paywall this summer by Gordon MacMillan, 19 March 2013, 11:05AM Blogs Marketing for God and Angels Andy Nairn, 19 March 2013, 9:03AM MNEMONICS AT WORK Dave Trott, 19 March 2013, 8:03AM Mozart vs Omelette Steve Henry, 18 March 2013, 10:03AM Post-script to SXSW: geeks really are taking over the world and we’re all the better for it John Owen, 15 March 2013, 12:03PM Beyond dual screening: how to bake in viewer participation John Owen, 13 March 2013, 3:03PM NABS Creative Speed Mentoring â€" Wednesday 6th March NABS, 13 March 2013, 2:03PM More Blogs Latest Jobs Senior Planner - CRM, DR & Digital £60-70k + Excellent Benefits, Central London Creative Team Circa £35k, (depending on experience), Bristol Senior Account Manager Salary £36K +/- (dependant on exp + bens inc pension, health care, 25 days holiday exc bank hols)., Central London - Oxford Street on your doorstep Marketing Communications Manager £40,000 - £45,000, London Branding Research and Insight Consultant Up to £35K + benefits, Central London More Jobs Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2013 All rights reserved