| Latest news | |  | | | | | Virgin has recruited former Virgin Media chief marketing officer Nigel Gilbert with a remit to refocus the brand's 'game-changing' ethos. | | |  | | | | | E.ON is making loyalty the lead message in its marketing for the first time, with a multi-million-pound campaign highlighting its rewards to existing customers. | | |  | | | | | Tourism Australia has retuned to one of the most successful campaigns in recent years and relaunched its 'Best Job In The World' campaign, but with a difference. This time around, there are six jobs up for grabs complete with a six-month contract and... | | |  | | | | | Barclaycard global brand director Gary Twelvetree has left the payments brand after nearly a decade. | | |  | | | | | BlackBerry will not feature Formula One drivers Lewis Hamilton and Nico Rosberg in its advertising, despite reportedly paying $12m a year to sponsor the Mercedes AMG Petronas F1 team. | | |  | | | | | Unilever;s return on investment from in-store promotions can be as much as 50% higher than campaigns run across Facebook and Twitter, according to sources close to the company. | | |  | | | | | The Government Procurement Service (GPS) has allegedly created 'ruptures' within Whitehall's marketing departments over the creation of the government's advertising roster. | | |  | | | | | Pizza Hut Delivery's first work for its integrated "hut it" campaign by McCann Manchester launches today on TV to push the brand's half-price promotion. | | |  | | | | | HSBC has followed up last year's "lemonade" campaign with a new ad that shows how the young girl from the original spot is growing her business internationally. | | |  | | | | | Baileys, the Diageo-owned cream liqueur has unveiled a redesigned bottle, the first major revamp since the brand's launch almost 40 years ago. | | | | | Promotion:[Live webcast:]Social Media: 7 Steps To Empower Your Employees | 
| How can you manage social media internally? Brand Republic’s webcast will reveal a 7 step guide to putting social at the heart of you organisation – secure your free place here | | | | | | Opinion | |  | | | | | It is easy to get swept up in the developing online conversation about marketing theory, but we overlook the contribution of pioneering thinkers at our peril. | | |  | | | | | "Behold the sun king?" Justin King addressed the Wacl dinner earlier this week. | | |  | | | | | In an era of declining print sales, Chris Blackhurst knows advertising will play a major role in the future prospects of the restructured Independent. By Arif Durrani. | | |  | | | | | As consumers grapple with the emotional fallout of the recession, brands can no longer merely say they are responsible, they must show it in every facet of their business, writes David Benady. | | |  | | | | | Sir Martin Sorrell reckons that Moody's decision to strip the UK of its AAA rating is further proof that (for now) we should all be looking to the Next 11 countries and even, still, the BRICS for growth. | | |  | | | | | Recession-hit, stay-at-home consumers are embracing the 'joy of missing out' by shunning what brands want them to do and focusing on their personal priorities in life, writes Nicola Kemp. | | |  | | | | | Route, the out of home measurement system formerly known as Postar, provided a truly eye-opening example of big data in action at its launch today, Glen Wilson, managing director of Posterscope, explains. | | | | | Intelligence | |  | | | | | Marketers must prepare for stricter regulations covering data privacy following the publication of draft reforms. | | |  | | | | | Dettol is the most prominent, with Flash in second place. | | | | | | | Latest jobs | | | Regional Manager | | Recruiter Heineken UK Ltd | | Salary Competitive salary & benefits | | Location South East England | | | | |  | | |
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