Tuesday, 26 March 2013

Digital AM - Facebook, Sheryl Sandberg, Summly, Kickstarter

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Digital AM
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Facebook moves to defuse algorithm row
Facebook moves to defuse algorithm row
by Matthew Chapman
26 March 2013, 08:30AM
Facebook has denied accusations that it changed its algorithm to reduce the reach of organic posts and force brands into additional investment in media.
Lean In and push back: what brands can learn from Sheryl Sandberg
Lean In and push back: what brands can learn from Sheryl Sandberg
by Nicola Kemp
26 March 2013, 10:30AM
Sheryl Sandberg's first book Lean In: Women and the Will to Lead has prompted a wave of critisim, but highlights the blurring line between public and private endeavour, writes Nicola Kemp.
Yahoo snaps up mobile app Summly
Yahoo snaps up mobile app Summly
by Gordon MacMillan
26 March 2013, 09:21AM
Yahoo has bought Summly, the news app created by London teenager Nick D'Aloisio, for a reported $30m (£20m), as it struggles to turn itself and its lacklustre business around.
Dynamo launches Kickstarter PR division with MiiPC
Dynamo launches Kickstarter PR division with MiiPC
by Lynsey Barber
26 March 2013, 07:40AM
Dynamo PR has launched a new division specialising in PR for Kickstarter-funded products.
Promotion: Content Marketing in Practice: Captivate and Connect

How do you create a consistent content brand message through all your channels? Find out how your peers do it by entering our new content marketing survey here
 
Also in the news
BuzzFeed launches in the UK
by Gordon MacMillan, 25 March 2013, 12:11PM
BBC trials iPlayer-first strategy with Peter Kay sitcom
by Arif Durrani, 25 March 2013, 11:21AM
San Francisco Chronicle and Irish papers join paywall rush
by Gordon MacMillan, 25 March 2013, 11:28AM
Ad revenue at the Mail Online soars by almost 60%
by Maisie McCabe, 25 March 2013, 09:57AM
Latest Blog Entries
eBay paid search fails to hit the mark
David Forthergill, 26 March 2013
Shave with sophistication
Greg Taylor, 26 March 2013
Brand News World - The Rise of Brand Journalism
Ines Nadal, 26 March 2013
THE ONLY WAY IS UP
Dave Trott, 26 March 2013
Great minds think alike - the secret of why top brands sell.
Chris Arnold, 26 March 2013
Mark Earls is a Dunce
Andy Nairn, 25 March 2013
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