Marketing Daily - Walkers enlists Gary Lineker's dad for British ingredients push; plus Paddy Power, Tesco, NatWest, and Virgin Media

Having trouble viewing this? View in web browser View text-only version   Breaking news from Marketing March 2013   Latest News   Walkers enlists Gary Lineker's dad John Reynolds, 04 March 2013   Walkers is launching a new TV and social media campaign, showcasing its...     Paddy Power runs parody ad apologising to Premier League footballers John Reynolds, 04 March 2013   Paddy Power has said "sorry" in the national press after it ruffled...     Tesco poaches Facebook and Sainsbury's execs for Blinkbox brand extensions Matthew Chapman, 04 March 2013   Tesco has poached Facebook head of retail Gavin Sathianathan and Sainsbury's head...     NatWest follows in Barclays' footsteps with fatherhood TV ad Alex Brownsell, 04 March 2013   NatWest has become the latest bank to feature a father-daughter relationship in...     Virgin Media deletes Coronation Street and One Born Every Minute in TiVo campaign Maisie McCabe, 04 March 2013   Virgin Media is to delete 'Coronation Street', 'Dancing on Ice' and 'One...     TopShop is fashion's most social brand Gordon MacMillan, 04 March 2013   TopShop has been revealed as fashion's most social media savvy high street...     Promotion: [Webcast] New Laws For Online Advertising: Are You Compliant? We’ll be drilling into the new UK CAP rules that came into effect on 4th Feb. Hear the steps you need to take to ensure you’re compliant - free registration.   Also in the News   LinkedIn is valued at more than $18bn 04 March 2013   Lord Sugar to step down from YouView Maisie McCabe, 01 March 2013       Blogs     Is this really the end to working from home? Mark Tomkins, TDA   So, Yahoo CEO Marissa Mayer has put the kibosh on working from home. For her, the main reason...     Man City poised for new shirt sponsor(s) John Reynolds       One of the big rumours in the football sponsorship market at the moment is that Manchester...     What Is Barclays’ Sport Strategy? Unofficial Partner   Pet theory: Barclays made a mistake when it renewed its title deal with the Premier League and today's story about...     Learning by Unlearning â€" Some of the Most Powerful Lessons are Lessons Unlearned Brand Learning   This post is provided by Craig Scott, Marketing Capability Director at Brand Learning , global experts in transforming Marketing Capabilities....     The Future: planning for the attention deficit Mark Holden   By now we are all well aware that the media landscape is going through a process of digital acceleration. There...             Whitepapers     Social Media: 7 Steps to Empower Employees and Drive Your Business Forward (Webcast)   In an age where social media and brand image are irrevocably linked, org...     Product Labelling Risk Vs Reward: The REAL Story in 2013 (Webcast)   Certain elements of CSR have slipped down marketing and sustainability a...     New Rules for Online Advertising: Are You Compliant? (Webcast)   New rules from the UK Committee on Advertising Practices (CAP) covering ...     Online Retailers: Stepping up to the Challenge of Digital in 2013 (Expert Reports)   The online retail industry is developing at a rapid pace; evolving in li...     SEO Update: Exploring The Opportunities For Global Growth In 2013 (Expert Reports)   This hard-hitting expert report forms the final chapter of our 2-part SE...         Marketing Director, SPE Resourcing £65,000 + Package, Oxfordshire/Wiltshire/Berkshire/Hampshire Trade / Shopper Marketing Manager, Axis Search £45k + Car allowance + Benefits, North West (can also be Home Based but with 1-2 days per week in the NW Office) Product Marketing Manager - Food & Beverage, Travelodge £40,000 - £50,000 Depending On Experience, Oxfordshire Head Office but UK Travel CRM Campaign Execution Manager, Barclays competitive salary plus excellent benefits, Coventry Senior Rewards Programme Manager, Barclays competitive + benefits, London Brand Manager, The Glenmorangie Company Competitive Plus Benefits, Edinburgh Midweight Copywriter - Integrated Agency - £35-40K + bens, The Creative Recruiter £35-40K + bens, London Digital Ad Sales AM - top sites, Ultimate Asset £35000 - £42000 per annum + comm, London Account Manager, The Dane Partnership £28k - £32k + bens, Ascot, Berkshire Senior Account Executive, The Dane Partnership £28k - £32k + bens, Ascot, Berkshire     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2013 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ▼  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ▼  March (132) The Wall > Why the Guardian will eventually have t... 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