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| | | | | Comparethemarket.com is running the first UK Premium Video Ad campaign on Facebook, to expand its recent activity around the baby Oleg character. | | | | | | Macmillan, the cancer charity, has defended itself from accusations of "hijacking" the ALS Association's ice bucket challenge craze, claiming it did not want to miss out on another social media phenomenon. | | | | | | Mr Kipling, the baked goods brand owned by Premier Foods, uses a giant pink elephant to make its point that life is better with cake in its latest campaign. | | | | | | When Andrew Bastawrous was a little boy, he was failing most of his classes at school. | | | | | | WPP, the owner of MediaCom and Ogilvy & Mather, has reported pre-tax profit of £491.1 million in the first half of 2014, up 15.0 per cent year on year, while UK revenues surged by 22 per cent in Q2. | | | | | | Save the Children is on the hunt for an agency to help the charity adapt to the changing digital landscape. | | | | | | Uncle Ben's, the Mars food brand, has created a YouTube cooking channel as part of a campaign to encourage parents to cook with their children. | | | | | | Sophie Turner, the actress who plays Sansa Stark in 'Game Of Thrones', has been revealed as the face of Karen Millen's autumn/winter 2014 campaign. | | | | | | Jed Glanvill, the former chief executive of Mindshare, has been appointed to oversee the audience measurement review initiated by Newsworks. | | | Promoted | | | | | Last week, we were introduced to Team Hanås. This week, meet Team Sandoz. | | | ________ | | Latest Work | | | | | Mr Kipling, the Premier Foods brand, suggests that life is better with cake in a new TV campaign. JWT London created the ad, in which a young boy shares a Mr Kipling cake with his imaginary pink elephant. It ends with the brand s "exceedingly good" s... | | | | | | The hypnotist Justin Tranz convinces Ikea shoppers that they are experiencing their future in a new online campaign for the furniture retailer. Forsman Bodenfors, the Stockholm agency behind last year s "the epic split" ad for Volvo Trucks, created... | | | | | | Kevin Durant, the NBA player, stars in a campaign for Nike and Foot Locker that aims to motivate young basketball players in Europe. Wieden Kennedy Amsterdam created the spot, which will run in the UK, Spain, France and Italy from 28 August. It was... | | | | | | |
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