Tuesday, 12 August 2014

Digital AM - Google and The Sun launch 'Code Camp', plus AnalogFolk; NBC Sports; Animin

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Google and The Sun launch 'Code Camp' partnership
Google and The Sun launch 'Code Camp' partnership
by Alex Brownsell
12 August 2014, 12:01PM
Google has teamed up with The Sun for a campaign aimed at helping parents understand computer coding.
AnalogFolk hires Fame Razak as its first CTO
AnalogFolk hires Fame Razak as its first CTO
by Kate Magee
12 August 2014, 09:23AM
AnalogFolk has appointed Fame Razak, a technical director at Critical Mass, as its first chief technology officer to help bolster its technology offering.
Campaign Viral Chart: NBC Sports brings back Jason Sudeikis as Coach Lasso
Campaign Viral Chart: NBC Sports brings back Jason Sudeikis as Coach Lasso
by Sara Kimberley
11 August 2014, 08:58AM
NBC Sports' "return of Coach Lasso" ad featuring comedy actor Jason Sudeikis has topped the Campaign Viral Chart.

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PPA Advertising Awards 2014

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Digital leaders share their advice for startups in 2014
Digital leaders share their advice for startups in 2014
by Georgina Brazier
12 August 2014, 08:00AM
With 25% of start-ups failing in the first year and more than 50% after five years, expert advice right at the start will help guide a fledgling digital business. Marketing went along to an event for new businesses to hear more.
Lewis PR revenue hits $57m for FY 2014
Lewis PR revenue hits $57m for FY 2014
by Frank Washkuch
12 August 2014, 10:47AM
The independent agency attributed organic growth increases to client wins across regions, including SAS in the UK and Ireland, Nikon, Spotify, and Zumba Fitness.
Meet the digital pet set to storm the toy sector this Christmas
Meet the digital pet set to storm the toy sector this Christmas
by Jake O'Gorman
11 August 2014, 12:00PM
Meet Animin - 2014's answer to the Tamagotchi, or so its creators hope. This next generation digital pet uses the latest augmented reality (AR) technology to bring mobile gaming to life.
Why brands must tackle 'binge technology' fears
Why brands must tackle 'binge technology' fears
by Nicola Kemp
11 August 2014, 12:30PM
Consumers are actively questioning their reliance on technology. Brands need to position themselves on the right side of this debate, writes Nicola Kemp.
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From the blogs

Make sure your online business doesn't have a M&S moment
The Wall
12 August 2014, 10:42AM
The battle for your home screen
Sam Farrand
12 August 2014, 6:55AM
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The Wall
11 August 2014, 2:02PM
Fairtrade celebrates its 20th birthday by rolling out a new website
Susan Billinge
11 August 2014, 1:48PM
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