Friday 15 August 2014

Digital AM - Amazon v George Orwell, Busta Rhymes, YouTube, Men's Health, M&S

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Amazon enters unlikely dispute with George Orwell
Amazon enters unlikely dispute with George Orwell
by Alex Brownsell
15 August 2014, 08:30AM
Mighty ecommerce giant Amazon has found itself embroiled in an unlikely battle with George Orwell, some 64 years after the author's death.
Samsung eyes desirability with Galaxy Alpha smartphone
Samsung eyes desirability with Galaxy Alpha smartphone
by Shona Ghosh
15 August 2014, 10:00AM
Samsung has just released the Galaxy Alpha smartphone, touting a design refresh that signals it wants to become as desirable as Apple.
Campaign Viral Chart: Busta Rhymes features in Toyota rap ad
Campaign Viral Chart: Busta Rhymes features in Toyota rap ad
by Sara Kimberley
15 August 2014, 11:25AM
Toyota "swagger wagon", a music rap video ad featuring Busta Rhymes, has made it on to this week's Campaign Viral Chart.

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Four lessons from a day with YouTube stars
Four lessons from a day with YouTube stars
by James Swift
15 August 2014, 09:25AM
Some 8,000 youngsters packed themselves into Alexandra Palace on Saturday to meet their online idols. Campaign spoke to some of the YouTube stars, as well as the people connecting them with brands.
Magazine ABCs: Men's Health dominates print/digital race in men's mags
Magazine ABCs: Men's Health dominates print/digital race in men's mags
by James Swift
14 August 2014, 02:32PM
Hearst Rodale's Men's Health has the highest combined print and digital circulation of any men's magazine at 207,254, according to figures from the Audit Bureau of Circulations.
The Week's CEO Kerin O'Connor on the significance of its first digital audit
The Week's CEO Kerin O'Connor on the significance of its first digital audit
by Kerin O'Connor
14 August 2014, 02:09PM
As The Week reports its first digital ABC, chief executive Kerin O'Connor talks about the reasons why Dennis Publishing made the move and why it is not included along side the magazine in the official ABC audit.
M&S launches fuller-breasted lingerie digital campaign
M&S launches fuller-breasted lingerie digital campaign
by Jennifer Creighton
14 August 2014, 12:00PM
M&S has unveiled a minute-long online film created by an all-female team, which aims to celebrate positive body image.
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From the blogs

It's a brave new media world - and we all live in it
Damian Collier
15 August 2014, 10:10AM
Do Facebook likes still matter?
Graham Day
15 August 2014, 9:52AM
5 things I wish I'd known when becoming a creative
Loren Cook
15 August 2014, 8:57AM
Programmatic is not a four letter word
Mark Connolly
15 August 2014, 8:25AM
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