Digital AM - Twitter runs Promoted Video trial, plus Yo app; Pepsi; Paddy Power; BuzzFeed

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Twitter extends ad offering with Promoted Video trial by Alex Brownsell 13 August 2014, 09:12AM Twitter has launched a beta trial of its Promoted Video ad service, which it claims offers brands an "easy" method to distribute video content and measure its effectiveness. Yo app invests in features for brands by Sara Kimberley 13 August 2014, 09:50AM Yo, the simplistic instant messaging app, has introduced a host of features to make it more attractive for brands and websites. Pepsi launches crowd-sourced film with Kelly Rowland by Maisie McCabe 13 August 2014, 09:39AM Pepsi's latest song and short film for its Beats of the Beautiful Game football collection is a crowd-sourced video from Kelly Rowland. PROMOTION PPA Advertising Awards 2014 Celebrating the finest strategic thinking, creativity and best executed ad campaigns within magazine brands. Open to all platforms. It’s free to enter. It’s easy to enter. ENTER HERE Paddy Power tweets 'wrong number' prank conversation by Jennifer Creighton 12 August 2014, 03:00PM Paddy Power has kept up its mischievous social media agenda by posting a series of responses to a man called 'Steve', who, it is claimed, accidentally contacted a member of the bookmaker's social media team. BuzzFeed outlines expansion plans after raising $50m by Kate Magee 12 August 2014, 01:00PM BuzzFeed has outlined its expansion plans after raising $50 million (£30 million) of investment from the venture capitalist Andreessen Horowitz. Why Domino's renewed its sponsorship of The X Factor app by Kay Tasker 12 August 2014, 12:21PM Kay Tasker, the group business director at Arena, explains why the Arena client Domino's renewed its sponsorship of The X Factor app. Latest jobs Head of Marketing Recruiter Domino's Salary £Six figure package + Car + Benefits Location Milton Keynes, Buckinghamshire Senior Digital Producer - Top Social Media agency Recruiter The Industry Club London Ltd Salary 50K plus benefits Location London (Central), London (Greater) In Home Trade Marketing Specialist - Lavazza Recruiter Ball & Hoolahan Salary £Competitive Salary Package Location South East England / London (Central), London (Greater) Digital Display Manager - Fab Agency! Recruiter GoodEgg Digital Salary Circa £35k + great benefits Location South East England / London (Central), London (Greater) DIGITAL PROJECT MANAGER - £50K - WEST LONDON Recruiter Salt Salary £50000 per annum + BENEFITS Location London (Central), London (Greater) Middleweight Creative Artworker Recruiter Purple Consultancy Salary £24000 - £32000 per annum Location London (Central), London (Greater) From the blogs Watch: The Wall meets YouTube star Zoella Georgina Brazier 13 August 2014, 9:26AM From Freelance to free-range - why you should embrace millennials Ryan Lietaer 13 August 2014, 9:09AM YouTube turns Bethany Mota into a social entrepreneur Chris J Reed 13 August 2014, 12:28AM Do you know where your ads are being shown? Sam Barnett 12 August 2014, 12:36PM Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2014 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders