Friday 22 August 2014

The Wall > In-store digital…when does it truly succeed?

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In-store digital...when does it truly succeed?
Carlos Virgile
22 August 2014, 10:48AM

ImaginationIn the current retail market the rules of brand engagement are in a continuous state of flux. The speed of this change has lead to a lot of knee jerk reactions from retailers as they seek to integrate digital into their offer.

Opening the talent cookie jar
Nick Whitehurst
22 August 2014, 10:06AM

So much for the EU Cookie MonsterTo survive as an agency we must offer knowledge, creativity and delivery. To do so, we need great people at every stage. Change and innovation are our lifeblood. Standing still is not an option. Being smart about change is the key to our business.

Is Amazon's Local Register set to shake up digital payment platforms?
Jason Nathan
22 August 2014, 9:19AM

Online payment by EP TechnologyThe retail industry has patiently waited for digital payment platforms to take off: NFC has not yet delivered the magic bullet many had hoped for. Apathy (or, perhaps, deliberate foot dragging) from retailers and major technology players has led to consumer indifference. This year, so far, Best Buy and 7-11 have both shut down their in-store NFC programmes.

How apps like Spring are changing consumer behaviour
Bhavesh Vaghela
21 August 2014, 9:21AM

Spring appThe world of e-commerce is buzzing at the moment; Ebay is celebrating its 15th anniversary since the first UK sale and new apps and services are being launched every day, ready to crack mobile commerce.

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