Thursday 21 August 2014

The Wall > How apps like Spring are changing consumer behaviour

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How apps like Spring are changing consumer behaviour
Bhavesh Vaghela
21 August 2014, 9:21AM

Spring appThe world of e-commerce is buzzing at the moment; Ebay is celebrating its 15th anniversary since the first UK sale and new apps and services are being launched every day, ready to crack mobile commerce.

A brand builder's guide to surviving China
Karen Connell
21 August 2014, 9:02AM

Shanghai - mariusz kluzniakGot your eyes set on China? Don't take the plunge before you've read this...

In a land seen as the holy grail of growth it seems every industry wants to know the secrets to building their brand in China. With its huge population, vast geography, exploding wealth, a great appetite for brands - and let's not forget some enticing government-backed incentives for select businesses to invest in China - what's not to love about this economic powerhouse, and what could possibly go wrong?

Would you rather be fabulous than medium?
Chris J Reed
21 August 2014, 1:40AM

imagesAn innovative female clothing brand from Holland is changing the way that women are viewed by clothes shops. Instead of having small, medium and large than have gorgeous, amazing and fabulous.

What's next for Twitter?
Alex Young
20 August 2014, 8:50AM

TwitterTwitter bounced back from a rough start to 2014 with a positive array of Q2 results, reporting stronger-than-expected financials and continued user growth. But what are Twitter's next steps to further monetise the platform and stand strong amongst its competitors?

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