Breaking news from Brand Republic - Malaysia Airlines to undergo 'complete overhaul', plus Usain Bolt; Scottish vote; Spar; Adidas; Trading Places

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Malaysia Airlines to undergo 'complete overhaul' after state 'privatisation' by Ben Bold 08 August 2014, 09:27AM Tragedy-struck Malaysia Airlines faces a business restructure that could have the carrier renamed, with Malaysia state-run investment firm Khazanah Nasional announcing it wants to buy the shares and delist the firm from the stock market. Usain Bolt in a hot tub kick starts latest Puma brand position by James Swift 07 August 2014, 04:17PM Puma has released a TV ad featuring Usain Bolt in a hot tub to launch its new brand platform. Casting out the English: why the referendum result won't stop advertisers' appetite for a Scottish accent by Clare Bowen 08 August 2014, 08:00AM '1914 Day by Day' is one of many tributes recently broadcast on BBC Radio 4 to mark the beginning of The Great War. PROMOTION Top 10 tips for effective marketing automation Download this report to discover 10 simple tips to deliver a truly customer-centric marketing automation strategy. Read the Report Trading Places: this week's people moves by Chris Harding 08 August 2014, 08:30AM Gwyn Jones steps down as global chief executive of Bartle Bogle Hegarty and Mark Hollinshead resigns as chief operating officer at Trinity Mirror, in this week's round-up of people moves in advertising, marketing and media. Spar targets younger audience with first mobile campaign by Kim Benjamin 08 August 2014, 08:46AM Retailer Spar is launching its first major mobile marketing activity, involving a mobile coupon giveaway, as it attempts to engage with a younger target market of 18- to 44-year-olds. Adidas plans 'biggest ever' brand campaign in bid to keep up with Nike by Kim Benjamin 08 August 2014, 09:01AM Adidas is to ramp up spend on marketing, following its announcement last week that it has cut its profit margin target for 2014. Latest jobs Digital Display Manager - Fab Agency! Recruiter GoodEgg Digital Salary Circa �35k + great benefits Location South East England / London (Central), London (Greater) Global Brand Strategy Manager - London Recruiter Blue Skies Marketing Recruitment Salary �60000 - �80000 per annum, Benefits: Car + Bonus + Excellent Benefits Location London (Greater) Head of Mobile - top agency - to �70k Recruiter Ultimate Asset Salary �60000 - �70000 per annum + + agency bens Location London (Central), London (Greater) Account Director - RETAIL - integrated agency Central London - �50k++ depending on experience. Recruiter Judi Patton Salary �50k++ depending on experience Location London (Central), London (Greater) Mobile RTB Sales Manager Recruiter Ultimate Asset Salary negotiable Location London (Central), London (Greater) Digital Associate Director Recruiter Hanson Search Salary Up to �70,000 Location London (Central), London (Greater) From the blogs 7 tips to protect your brand's social channels Adam Hildreth 08 August 2014, 6:48AM 7 things brands need to know about the Internet of Things Andy Hobsbawm 07 August 2014, 9:09AM 5 key differences between the Japanese and UK/US search markets Richard Hartley 07 August 2014, 9:01AM Manage my bulletins Unsubscribe from bulletin � Haymarket 1957 - 2014 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders