Friday 22 August 2014

Campaign Daily Fix - Omnicom, Harrods, David Abraham, The Real Mad Men, Private Equity in adland, Campaign Viral Chart, Adland Ice Bucket Challenge, Hovis, Adam & Eve

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Latest news
Omnicom dispute to drive down Channel 5 prices in H2
by Maisie McCabe,
22 August 2014, 12:52PM
Omnicom dispute to drive down Channel 5 prices in H2
Omnicom's trading dispute with Channel 5 is expected to drive down the broadcaster's prices by an estimated six per cent year on year, according to an internal Channel 5 document seen by Campaign.
Harrods hands creative account to TBWA\London
by Maisie McCabe,
22 August 2014, 10:41AM
Harrods hands creative account to TBWA\London
Harrods, the luxury department store, has appointed TBWA\London as its creative agency.
David Abraham attacks Malone and Murdoch in MacTaggart lecture
by Maisie McCabe,
21 August 2014, 09:00PM
David Abraham attacks Malone and Murdoch in MacTaggart lecture
David Abraham, the chief executive of Channel 4 has taken aim at the Liberty Global chairman, John Malone, Viacom and BSkyB in the MacTaggart lecture.
Five lessons from Andrew Cracknell's talk on The Real Mad Men
by James Swift,
22 August 2014, 08:09AM
Five lessons from Andrew Cracknell's talk on The Real Mad Men
Andrew Cracknell, the former Bates UK executive creative director who began his career as a copywriter at CDP in the 1960s, was at Shoreditch House last night, regaling an audience of young creatives with tales of the advertising revolution of the 19...
The role of private equity in adland
by Jim Houghton,
22 August 2014, 12:21PM
The role of private equity in adland
As Lake Capital extends the deadline to agree a deal to buy Engine, the Results International partner Jim Houghton looks at the role of private equity in adland.
David Abraham MacTaggart lecture: full text
by David Abraham,
22 August 2014, 09:57AM
David Abraham MacTaggart lecture: full text
Read the full text of David Abraham's speech, called 'After The Gold Rush: Sustaining creative risk in UK television for the next generation', given at the Edinburgh International Television Festival.
Campaign Viral Chart: Football ads dominate
by Sara Kimberley,
22 August 2014, 07:46AM
Campaign Viral Chart: Football ads dominate
Football ads for Adidas, Chevrolet and Fifa 15 dominate this week's Campaign Viral Chart.
Diary: Agencies and brands wet themselves for charity
by Staff,
22 August 2014, 10:22AM
Diary: Agencies and brands wet themselves for charity
With the ALS Ice Bucket Challenge spanning the world in support of Lou Gehrig's disease, a few agencies have bravely got involved by wetting themselves.
Hovis seeks new marketing chief as Matt Hunt quits for digital agency
by Shona Ghosh,
21 August 2014, 01:00PM
Hovis seeks new marketing chief as Matt Hunt quits for digital agency
Hovis has lost marketing chief Matt Hunt to its own digital agency and is on the hunt for his successor.
Adam & Eve/DDB launches pro-union Scottish Heartstrings initiative
by Jeremy Lee,
21 August 2014, 02:25PM
Adam & Eve/DDB launches pro-union Scottish Heartstrings initiative
Adam & Eve/DDB and Tribal Worldwide have created a digital platform for the pro-union Let's Stay Together campaign, designed to let the public celebrate the achievements of Scots and Scotland as part of the UK.
Aga targets city homes with cooker campaign
by James Swift,
22 August 2014, 09:58AM
Aga targets city homes with cooker campaign
Aga, the British cooker brand indelibly linked with the upper-middle classes and their country homes, has released a campaign for its city oven.
Promoted
Taking on the CityLive Challenge
21 August 2014, 09:00AM
Taking on the CityLive Challenge
Last week, we were introduced to Team Hanås. This week, meet Team Sandoz.

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Latest Work

Nike and Foot Locker "be the baddest" by Wieden & Kennedy Amsterdam
21 August 2014, 11:03AM
Nike and Foot Locker
Kevin Durant, the NBA player, stars in a campaign for Nike and Foot Locker that aims to motivate young basketball players in Europe. Wieden Kennedy Amsterdam created the spot, which will run in the UK, Spain, France and Italy from 28 August. It was...
O2 "art school" by VCCP
21 August 2014, 09:45AM
O2
O2 s new ads show people whose lives have changed in light-hearted and exaggerated ways thanks to the mobile network s Priority app. VCCP created the spots, which follow on from a previous campaign featuring a half-cat-half-dog that makes motivationa...
Coors Light "ice bar" by VCCP
21 August 2014, 08:00AM
Coors Light
Jean-Claude Van Damme, the (possibly unaware) king of irony, returns in Coors Light s new ad by VCCP. Like previous executions, it shows the actor alone in the mountains, dressed in a Canadian tuxedo (denim trousers and jacket). This time, Van Damme ...

Also in the news

Why Wimbledon defeats the US Open game, set and match in the social media arena
by Andreas Plastiras, 22 August 2014, 11:30AM
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by Shona Ghosh, 22 August 2014, 11:08AM
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by Alex Brownsell, 22 August 2014, 09:00AM
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