Friday, 5 December 2014

Giffgaff, Tom Knox/IPA, Arthur Sadoun, Sainsbury's, Wieden & Kennedy, adland's take on 2014, Cadillac, Winston Fletcher Fiction Prize

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Latest news
Giffgaff looks to build creative roster
by James Swift,
05 December 2014, 08:50AM
Giffgaff looks to build creative roster
Giffgaff, the SIM-only mobile network, is abandoning its one-agency structure and is building a roster of creative shops.
IPA appoints Tom Knox as president
by Maisie McCabe,
04 December 2014, 04:30PM
IPA appoints Tom Knox as president
The IPA has appointed Tom Knox, the chairman of DLKW Lowe, as its new president, replacing Ian Priest.
'Charm, charisma and arrogance in a single package'
04 December 2014, 08:00AM
'Charm, charisma and arrogance in a single package'
Arthur Sadoun is the Publicis Worldwide boss and an exec going places in a hurry at the network. John Tylee meets the man who many consider to be Maurice Lévy's heir apparent.
Sainsbury's Tu launches Christmas jumpers with dad dancing Facebook video
by Gurjit Degun,
05 December 2014, 11:59AM
Sainsbury's Tu launches Christmas jumpers with dad dancing Facebook video
Tu, the Sainsbury's clothing brand, has launched its Christmas jumpers with a video on Facebook featuring dads dancing to dubstep, generating one million views in two days.
Wieden & Kennedy wins Tyrrells
by James Swift,
05 December 2014, 10:30AM
Wieden & Kennedy wins Tyrrells
Wieden & Kennedy London has won Tyrrells creative advertising account without a pitch.
Why Leo Burnett won the DMA Grand Prix
by Jason Andrews,
05 December 2014, 11:18AM
Why Leo Burnett won the DMA Grand Prix
Jason Andrews, the executive creative director at Rapp and a judge of the film and TV jury at the DMA Awards, explains why Leo Burnett Change's "second chance" won the DMA Awards Grand Prix.
YouTube to Ukip: adland's take on 2014
by Staff,
04 December 2014, 08:00AM
YouTube to Ukip: adland's take on 2014
We asked eight agency chiefs to reflect on the highlights, low points and central themes that dominated this year.
Publicis Worldwide wins global Cadillac account
by Matthew Rothenberg,
05 December 2014, 10:09AM
Publicis Worldwide wins global Cadillac account
Cadillac has appointed Publicis Worldwide to its creative account.
WPP agencies land Euro 2016 comms brief for Coca-Cola
by Kate Magee,
04 December 2014, 08:00AM
WPP agencies land Euro 2016 comms brief for Coca-Cola
Coca-Cola has appointed a group of WPP agencies to handle its communications activity around the Uefa Euro 2016 football tournament.
Posters back adland's search for fiction talent
by Gurjit Degun,
04 December 2014, 08:00AM
Posters back adland's search for fiction talent
A campaign that gives classic literature "the client treatment" has been launched to promote the Winston Fletcher Fiction Prize.
We Buy Any Car takes Driven for another ride
by Gurjit Degun,
05 December 2014, 10:45AM
We Buy Any Car takes Driven for another ride
We Buy Any Car, the used car buyer, has reappointed Driven to handle its £15 million creative account following a competitive pitch.
The celebrity curtain call
by Daniel Bonner
3 December 2014
For teens and millennials, the authority of endorsements has shifted from the show pony to the subject-matter expert.

The automaker's hashtag jiu jitsu demonstrates baseball's strength in social media


Read more at http://www.campaignlive.com/article/chevrolet-made-save-world-series/1320302#1VgSyExMjp1WDAxR.99
Read more at http://www.campaignlive.com/article/creative-opportunities-brands-virtual-reality/1318991#Pzt1Qc2tgomS8IA4.99


Read more at http://www.campaignlive.com/article/power-purpose/1317996#OZhS6RvfPSfWx4DV.99
Promoted
Beyond ship and blip
by Martin Weigel, Wieden & Kennedy Amsterdam,
04 December 2014, 09:00AM
Beyond ship and blip
In this age of immediacy, when short-termism rules, advertising could do worse than (re)learn some lessons from the product and platform builders
Home of creative umami
by Kerrie Finch, FinchFactor,
04 December 2014, 09:00AM
Home of creative umami
Nowhere else in the world will you find the creative flavours cooked up in Amsterdam's collaborative kitchen

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Also in the news

Gravity Road scoops Design Museum brief
by Maisie McCabe, 04 December 2014, 08:00AM
Whyte & Mackay kicks off hunt for ad agency
by Kate Magee, 04 December 2014, 08:00AM
Johnnie Walker and Uber team up to offer free taxis this Christmas
by Sarah Spary, 05 December 2014, 09:32AM
Gumtree to sponsor Channel 5's Celebrity Big Brother
by Gurjit Degun, 04 December 2014, 12:09PM
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Latest Work

Carphone Warehouse "colour invasion" by CHI & Partners
05 December 2014, 08:58AM
Carphone Warehouse
Carphone Warehouse s Christmas campaign shows a hoard of colourfully dressed bikers riding through a town, highlighting the retailer s large choice of colours for its products. CHI Partners created the online ad, which is set in a drab-looking seas...
McVitie's "Christmas choir" by Grey London
04 December 2014, 10:34AM
McVitie's
McVitie s has taken its "sweeet" campaign to new heights for Christmas, releasing a TV ad that features kittens, puppies, a duckling and even a narwhal. Grey London created the spot, in which a family opens a box of Victoria biscuits and releases the...
Private view: Ben Tollett and Alison Hoad
04 December 2014, 08:00AM
Private view: Ben Tollett and Alison Hoad
Creative Ben Tollett Executive creative director, Adam Eve/DDB Chatting to my dad the other day, I explained that advertising isn t a science. It s a craft. It s subjective, not objective. And there s no magic formula for success. "Boll...
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