Friday, 12 December 2014

Top 10 TV and cinema ads, X Factor, Molson Coors, Top 10 press ads, BETC, JCDecaux, RAB, Kids Company

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Top 10 TV and cinema ads
12 December 2014, 11:00AM
Top 10 TV and cinema ads
The X Factor final to generate £6m in ad revenue
by Maisie McCabe,
12 December 2014, 11:28AM
The X Factor final to generate £6m in ad revenue
ITV could generate £6 million in ad revenue from The X Factor final this weekend, as Ben Haenow, Andrea Faustini and Fleur East battle it out for the 2014 crown.
Molson Coors reviews below-the-line UK account
by Gurjit Degun,
12 December 2014, 10:25AM
Molson Coors reviews below-the-line UK account
Molson Coors, the North American brewer, is reviewing its below-the-line account across the UK, believed to be worth approximately £5 million.
BMW launches first TV campaign since hiring FCB Inferno
by James Swift,
12 December 2014, 10:26AM
BMW launches first TV campaign since hiring FCB Inferno
FCB Inferno has released its first TV ad for BMW since snatching the account from WCRS earlier this year.
Top 10 press ads
12 December 2014, 09:00AM
Top 10 press ads
BETC launches pop culture agency
by James Swift,
11 December 2014, 04:00PM
BETC launches pop culture agency
BETC, the Havas-owned creative shop, is launching BETC Pop, a content and events agency.
JCDecaux in 15-year deal with Vodafone to improve phone coverage
by Gurjit Degun,
12 December 2014, 09:00AM
JCDecaux in 15-year deal with Vodafone to improve phone coverage
JCDecaux, the outdoor advertising company, has signed a 15-year global deal with Vodafone to help the telecommunications business improve network coverage.
RAB launches app for agencies to produce demo radio ads
by Arif Durrani,
12 December 2014, 11:30AM
RAB launches app for agencies to produce demo radio ads
The Radio Advertising Bureau (RAB) has launched an iPhone app called Aerials EarApp, designed to enable advertising creatives to produce "demo" radio ads on their smartphone.
Kids Company launches Secret Santa gift exchange
by Sara Kimberley,
12 December 2014, 10:34AM
Kids Company launches Secret Santa gift exchange
Kids Company, the children's charity, is launching a digital campaign that encourages work colleagues to swap their unwanted Secret Santa gifts.
Town & Country appoints Tina Gaudoin as editor-in-chief
by Gurjit Degun,
12 December 2014, 10:59AM
Town & Country appoints Tina Gaudoin as editor-in-chief
Town & Country, the lifestyle brand from Hearst Magazines UK launched in May, has appointed Tina Gaudoin to the role of editor-in-chief.
McCann Bristol looks for young creatives with 'big balls'
by Gurjit Degun,
12 December 2014, 10:15AM
McCann Bristol looks for young creatives with 'big balls'
McCann Bristol has created an online recruitment campaign that offers young creatives the chance to earn £100,000 in one month.
Age UK encourages donations in place of secret Santa gifts
by Gurjit Degun,
12 December 2014, 08:38AM
Age UK encourages donations in place of secret Santa gifts
Age UK, the charity for older people, is encouraging people to donate the money they would spend on a secret Santa gift to the charity.
'Deck the beards with sparkly baubles...'
by Kate Magee,
11 December 2014, 10:54AM
'Deck the beards with sparkly baubles...'
What's better than a beard? A beard with sparkly Christmas baubles on it.
Promoted
Campaign CityLive Challenge: Where smart tech meets street fun
by Suzanne Bidlake,
04 December 2014, 09:00AM
Campaign CityLive Challenge: Where smart tech meets street fun
A crowdsourced marathon between interactive screens that timed runners and shared their congratulatory selfies is named the winner of the Campaign CityLive Challenge.
Looking for utopia with agencies in Amsterdam
by Philip Smith,
04 December 2014, 09:00AM
Looking for utopia with agencies in Amsterdam
Collaboration, content and effectiveness were three of the big issues on the agenda as our agency partners met around the table for Campaign's third Adland in Amsterdam debate.

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Latest Work

Channel 4 "prototype" by 4Creative
12 December 2014, 12:00PM
Channel 4
Channel 4 is making a statement about manufactured music by running a promo by an amputee pop star during The X Factor on Sunday. 4Creative is behind the idea, which is part of Channel 4 s "born risky" position. The broadcaster is running a 40-second...
Forest Essentials "warrior princess" by Wieden & Kennedy Delhi
12 December 2014, 10:06AM
Forest Essentials
Forest Essentials, the hair care brand, has released an ad showing a warrior maiden getting ready for battle. Wieden Kennedy Delhi created the spot, which was directed by Carole Denis through Gang Films Paris.
Proviz "out of the dark" by Abbott Mead Vickers BBDO
12 December 2014, 09:11AM
Proviz
Proviz, which makes high-visibility clothes, has released an interactive online film showing the dangers of riding in the dark without the right gear. Abbott Mead Vickers BBDO and Caviar Digital created the film, which shows a cyclist riding home on ...
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