| | | Latest news
| | | | | ZenithOptimedia has forecast the UK's measured advertising expenditure increased 5 per cent in 2014, and is set to grow a further 6 per cent in 2015. | | | | | | Carl Fogarty's victory in the final episode of 'I'm A Celebrity... Get Me Out of Here' on ITV was the most watched show of last night and the highest rating of the series. | | | | | | ZenithOptimedia has downgraded its global ad forecast by 0.4 per cent, citing decline in advertiser confidence related to the conflict in Ukraine and the weak Eurozone. | | | | | | EBay, the internet auction site, has released its Christmas campaign, which features an online video that attempts to describe how it feels to receive a gift. | | | | | | Yan Elliott, one of the co-founders of Fabula, is leaving the agency because he is tired of the pressures of running a business. | | | | | | Simon Poole, group sales director at ESI Media's London Live, is set to join Channel 5 in the new year as trading director. | | | | | | 18 Feet & Rising has doubled the size of its board after promoting the strategist Rob Ward and creative Anna Carpen. | | | | | | Saatchi & Saatchi London has defended its position after 35 cleaners were not paid for working at its Charlotte Street office for over a month. | | | Promoted | | | | | It's a question that is as old as advertising itself: How does an agency put a price tag on creativity? How can you place a value on something as intangible as an idea - one that might have been conceived in a flash of inspiration but which ended up ... | | | | | | George Bryant founder and global innovations director,The Brooklyn Brothers, and Owen Lee, executive creative director, FCB Inferno, gave us their take on a selection of ads from the month just gone. | | | ________ | | | | | | Latest Work | | | | | KFC s UK Christmas ad tells the tale of a selfish little boy who finally learns to share with his family thanks to a bucket of chicken. Bartle Bogle Hegarty created the spot, in which a young lad is shown hogging presents, an umbella, and everything ... | | | | | | Africa United, an organisation funded by the Centers for Disease Control and Prevention Foundation, has released a TV campaign to raise support for health workers fighting ebola. M C Saatchi and the video agency, TouchCast, created the campaign, whic... | | | | | | Carphone Warehouse s Christmas campaign shows a hoard of colourfully dressed bikers riding through a town, highlighting the retailer s large choice of colours for its products. CHI Partners created the online ad, which is set in a drab-looking seas... | | | | |
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