Media AM - Sky Media, I'm A Celebrity..., ZenithOptimedia, ESI Media, Vogue, Outdoor Plus, Premier Foods

	View in web browser Add to safe senders list

09th December 2014

Sky adds postcode targeted ads to AdSmart offering Sky Media has expanded the way brands can use its AdSmart targeted TV ad platform, including allowing advertisers to plan campaigns by postcode. Fogarty helps 'I'm A Celebrity...' final hit 11.2m Carl Fogarty's victory in the final episode of 'I'm A Celebrity... Get Me Out of Here' on ITV was the most watched show of last night and the highest rating of the series. ZenithOptimedia to pay cleaners' unpaid wages ZenithOptimedia has become the second Publicis Groupe agency to commit to pay its cleaners, after a contract cleaning company hired by the group went into administration. ESI Media promotes Veeramah Collins to sales director ESI Media, home to the London Evening Standard, The Independent and London Live, has promoted head of TV, Kavita Veeramah Collins, to the role of sales director at London Live. Vogue promotes Lucy Delacherois-Day to ad director Vogue, the Conde Nast fashion title, has promoted Lucy Delacherois-Day to the role of advertisement director. Steve Atkinson leaves Outdoor Plus Steve Atkinson has left his role as commercial director at Outdoor Plus after two years, to "explore new opportunities". Agencies urged to raise concerns over Premier Foods' investment payment scheme Agencies that work with Premier Foods are being urged to contact the Marketing Agencies Association's Pitch Watchdog anonymously to flag concerns over controversial 'pay to stay' payments, as it calls on government to take action. ZenithOptimedia downgrades global ad forecast ZenithOptimedia has downgraded its global ad forecast by 0.4 per cent, citing decline in advertiser confidence related to the conflict in Ukraine and the weak Eurozone. Monocle launches The Forecast annual title Monocle, the global business and lifestyle publisher, has launched an annual called The Forecast. Amazon Appstore UK searches for digital agency Amazon is looking for an agency to handle the social media and digital marketing for its Appstore in the UK. Motorola is back, 'fresh and agile', says EMEA marketing boss The revitalised Motorola Mobility is a cutting-edge, innovative brand that offers consumers "inclusion and accessibility", according to EMEA marketing chief, Marcus Frost. Maxus' Pattison takes on transatlantic challenge Juggling her time between London and New York, Maxus' new global chief executive, Lindsay Pattison, faces the challenge of maintaining momentum as the network starts to mature. By Maisie McCabe. Only one thing is certain in 2015: Hazlitt will be missed Amid all the leadership changes in the media this year, the one no-one saw coming was last week's abrupt exit of the effervescent Fru Hazlitt from ITV. Familiarise yourself with the modern British family The shape of the family unit is changing and brands must stop thinking of it as a defined group of people, Rian Shah writes. Creative v media agencies is beginning to get ugly Should content be funded from above-the-line ad budgets? The popularity of content marketing could represent a threat to traditional advertising budgets, Arif Durrani finds. TV buyers united in view of 'strong legacy' of ITV's Fru Hazlitt Last week's departure of Fru Hazlitt, managing director of commercial, online and interactive at ITV, caught the industry and her own team by surprise. Good Housekeeping kicks off digital assault As one of the few strong-performing print brands, the title is seeking to entice digital-savvy young audiences. Latest blogs Client's need trusted partners to help navigate content marketing Where's the value in content marketing? Sandra Peat, strategy director at One Two Four analyses the debate at the 2014 Content Marketing Association Summit. Fraud is a dirty word, but it validates programmatic Problems with online fraud is not a sign that the new ecosystem isn't working, says Chris Le May, UK director, DataXu. Why the media industry is still a gentleman's club Last week's IPA report highlighting the steady growth in ad industry female leaders was encouraging. But it's no more than a gentle step in the right direction, says Janine Green, head of consumer planning at Arena. Media first, ego second for great comms planning Working in Out of Home, we are in the enviable position where practically anything is possible, says Richard Simkins, head of innovation at Talon. Which party will use outdoor effectively to lead the 2015 election agenda? Will fear or cheer carry the most impact on voters and the wider media next year? asks Naren Patel, chief executive of Primesight. Account Manager , Carreras Lathane Associates - CLA £35-45 dep exp + bonus, London (Greater) Account Director - Top 10 Media Agency - Alcohol Brand , Aspire £45000.00 - £55000 per annum + Package, London Senior Planning Exec - Top 10 Agency , Aspire £23000.00 - £28000.00 per annum + package, London Senior Mobile Media Sales Manger , Ultimate Asset £35000 - £50000 per annum + +commission, London Mobile Ad Platform Publisher Manager , Ultimate Asset £28000 - £35000 per annum + +comm, London

Manage Bulletins Unsubscribe