Wednesday 3 December 2014

South African Tourism, Dave Trott, DMA Awards, Leo Burnett Change, calls to Nabs increase 21%, Sainsbury's, Denise Welch

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Latest news
South African Tourism issues global tender
by James Swift,
03 December 2014, 11:31AM
South African Tourism issues global tender
South African Tourism has invited creative agencies to pitch for a global advertising brief.
Dave Trott: A different kind of predatory thinking
by Dave Trott,
03 December 2014, 01:32PM
Dave Trott: A different kind of predatory thinking
Every country struggles with the problem of prostitution.
DMAs: a vintage year for one-to-one marketing
by Mark Runacus,
03 December 2014, 02:02PM
DMAs: a vintage year for one-to-one marketing
Mark Runacus, a partner at Karmarama and the chairman of the DMA Awards Committee, gives his view on the best direct marketing campaigns of the year.
Leo Burnett Change wins DMA Awards Grand Prix
by Maisie McCabe,
03 December 2014, 09:30AM
Leo Burnett Change wins DMA Awards Grand Prix
Leo Burnett Change picked up the Grand Prix at the DMA Awards last night for its "second chance" campaign for Business in the Community.
Baileys launches 'toasting' digital campaign
by James Swift,
03 December 2014, 01:01PM
Baileys launches 'toasting' digital campaign
Bailey's has released a digital campaign featuring Daisy Lowe to complement its new "here's to us" position.
Calls to Nabs' advice line jump 21 per cent
by John Tylee,
03 December 2014, 12:28PM
Calls to Nabs' advice line jump 21 per cent
Rising fears about the cost of living and the price of housing among people working in the ad industry is helping fuel the number of calls to the industry's charity advice line.
Sainsbury's Christmas ad 'not offensive' says facial coding study
by James Swift,
02 December 2014, 01:17PM
Sainsbury's Christmas ad 'not offensive' says facial coding study
A research company failed to find high levels of disgust when measuring people's reactions to the Sainsbury's Christmas ad, despite it prompting more than 700 complaints.
Denise Welch weight loss ads banned
by Maisie McCabe,
03 December 2014, 10:19AM
Denise Welch weight loss ads banned
The Advertising Standards Authority has banned social media activity starring the actress and TV presenter Denise Welch for suggesting she lost weight more quickly than is recommended.
Coeliac charity seeks first shop
by Gurjit Degun,
03 December 2014, 09:36AM
Coeliac charity seeks first shop
Coeliac UK, the charity for the autoimmune disease triggered by gluten intake, is looking for its first ad agency to put together a campaign to increase diagnosis rates in the UK.
Promoted
Trailblazing: Failing to Succeed
27 November 2014, 09:00AM
Trailblazing: Failing to Succeed
In a new series, the headhunter LIZH seeks out ideas, trends and people who are applying creativity in new and different ways. First up, LIZH examines the notion of failure and how embracing it can lead to great success
Interconnected: For true engagement, hail the snail
by Stephen Maher,
27 November 2014, 09:00AM
Interconnected: For true engagement, hail the snail
MBA's model allows brands to market for the way people buy today, and resembles the spiral with the website at its centre - but there are several other factors that link into 'the snail'

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Also in the news

Old Speckled Hen launches 'pop-up pubs' to celebrate growth of ale
by Sara Spary, 03 December 2014, 11:55AM
Chancellor unveils plans to boost businesses and crack down on tax evasion
by Sara Spary, 03 December 2014, 11:57AM
Food prices dip for first time in eight years amid price war
by Sara Spary, 03 December 2014, 09:19AM
Virgin app aims to get people 'revved up' for holidays
by Sara Spary, 03 December 2014, 08:50AM
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Latest Work

Harvey Nichols "could I be any clearer" by Adam & Eve/DDB
03 December 2014, 08:00AM
Harvey Nichols
Harvey Nichols is releasing Christmas cards that state exactly what gifts the sender wants and the consequences if they don t get them. Consumers will be able to buy cards from Harvey Nichols stores or download them for free with messages such as...
Kids Company "Thursday the 25th" by Droga5
02 December 2014, 03:45PM
Kids Company
The charity Kids Company is releasing a TV and cinema campaign reminding people that, for some children, Christmas is just another day. Droga5 Europe created the ad, which opens on a boy in a dilapidated flat. He goes outside and wanders the streets,...
Canon "urban deer" by JWT
01 December 2014, 12:35PM
Canon
The second instalment in Canon s "come and see" campaign shows the wildlife that roams the streets of Essex after dark. JWT created the TV spot, which opens on a residential street near Epping Forest in the middle of the night. Soon, deer and foxes, ...
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