Dispatches - The biggest stories on Marketing in the last seven days

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Dispatches , 08th August 2015

McDonald's marketing boss on why it's rolling out its biggest ever football campaign One year to go: how Team GB will carry London 2012 'halo effect' to Rio Aldi tightens British link as it unveils Team GB sponsorship campaign Coca-Cola: sponsoring the Rugby World Cup a 'no-brainer' on home turf O2 on rugby sponsorship: if we were in football, we wouldn't be happy Paddy Power's new CMO unveils first campaign: 'You're Welcome!' 'F*ck! D*ck! W*nk!' Paddy Power's sweary ad celebrates England's Ashes dominance Gumtree reveals BT Sport sponsorship campaign for Premier League Airbnb hires new global marketing director to create 'community superbrand' Mars promotes UK head of food to global customer strategy role Lucozade Energy's 'largest ever' campaign aims to reposition brand as 'ally' of the busy Very.co.uk creates shoppable YouTube ad with Rizzle Kicks and DJ Jazzy Jeff Pepe's papa reveals the moving story behind the footballer's first Umbro boots JOBS BOARD Mid-Senior Designer , AF Selection£30000 per annum , Birmingham Global Marketing Manager , Ball & Hoolahan£58,000 p.a. + Car or Car Allowance , London Range Planning Manager , Ball & Hoolahan£40,000 p.a. , London Sponsorship Manager , Bamboo CrowdUp to £40,000 + benefits , London (Greater) Direct Marketing Manager , Ball & Hoolahan£38,000 p.a. , London (Greater)

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