Walker and De Souza leave Karmarama, What WPP gets out of Providence/Chime deal, Lidl awards £70m media account

view in web browser add to safe senders list August 04, 2015 Campaign Daily Fix

Latest news Walker and De Souza split from Karmarama James Swift Karmarama's group executive creative directors, Sam Walker and Joe De Souza, have left the agency. What WPP gets out of Providence/Chime deal Maisie McCabe Keith Hunt, a managing partner at the financial advisory company Results International, explains why he thinks WPP has agreed to maintain its share of Chime as it goes private. Lidl shifts £70m media to Starcom Omar Oakes Lidl, the discount supermarket chain, has appointed Starcom Mediavest Group to handle its £70 million media planning and buying business. Top 50 ad agencies see 'lowest profit margins for seven years' Omar Oakes Operating profit margins at the UK's top 50 advertising agencies are at their lowest level for seven years, according to research from accounting firm Kingston Smith W1. Football stars Ronaldo and Neymar in PokerStars Facebook campaign Gurjit Degun PokerStars, the online gambling site owned by Rational Group, has launched a Facebook campaign starring Cristiano Ronaldo and Neymar Jr. Brittany Ferries appoints £3.5m creative account to Designate Gurjit Degun Brittany Ferries has awarded its £3.5 million creative account to Designate, a specialist integrated agency based in Brighton, following a four-way pitch. Butlins chooses TH_NK for digital account Omar Oakes Butlins, the holiday resort company, has appointed TH_NK as its digital agency after a competitive pitch. Somethin' Else raids Zenith for client role Staff Somethin' Else, the content agency, has appointed the ZenithOptimedia client partner Hannah Lury in the new role of client services director. How friction in planning creates extraordinary work Mark Hadfield Bringing radically different people together to generate friction is an essential part of creating extraordinary work for clients, argues the regional planning director at Iris Singapore. Andy Hart parts company with Microsoft after AOL ad sales deal Omar Oakes Andy Hart, the vice president of advertising and online for Microsoft Europe, has left the tech giant following the decision to move its global ad sales to AOL. The Work Ad of the Day: Lucozade "find your flow" by Grey London X Factor "quest for the best" by ITV Creative Pilgrims Choice "choose the right choice" by Karmarama Editor's pick Man vs machine: the battle for social media Paul Frampton It's time to get real, Paul Frampton writes - emotional, not artificial, intelligence is the key to successful campaigns. The changing face of direct marketing Martin Nieri Customer engagement is a better term for this evolving discipline - it's no longer about using data to sell but about improving lives. Also in the news McCann bags Incredible India's creative duties Campaign staff The Indian government put out a multi-agency pitch Experience is the message Max Lenderman Experiential marketing is often overlooked, but this wave of real-world ads proves it's more relevant than ever, writes School CEO Very.co.uk creates shoppable YouTube ad with Rizzle Kicks and DJ Jazzy Jeff Shona Ghosh Fashion brand Very has created one of the first "shoppable" YouTube video ads in the UK, featuring Rizzle Kicks singing a cover of 'Summertime'. Campaign Jobs User Experience (UX) Designers, Global Software Delivery Competitive HSBC, London Account Manager - Agency £30,000 Harrison Dear, London (Greater) Flame Artist - Visual Effects Negotiable Sky, London Senior Designer, Entertainment Negotiable Sky, London See all jobs

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