Tuesday, 6 October 2015

Instagram is five today, Dennis launches new men's health and fitness magazine Coach tomorrow, and could Morrisons replace its logo?

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Brand Republlic
Daily News 6th October
 
Instagram is five today: top UK accounts

Instagram is five today: top UK accounts

06 October 15, Gurjit Degun

Harry Styles, the One Direction band member, has the top Instagram account in the UK.

 
Could Morrisons replace its logo?

Could Morrisons replace its logo?

05 October 15, Sara Spary

Morrisons has registered a raft of new logo designs with the Intellectual Property Office (IPO) a month after it started trialling stores with a refreshed fascia design.

 
Dennis launches new men's health and fitness magazine Coach

Dennis launches new men's health and fitness magazine Coach

06 October 15, Omar Oakes

Dennis Publishing, the publisher of The Week and Men's Fitness, has revealed its new free weekly men's health and fitness magazine will be called Coach.

 
Emap publisher brand soon to end as Top Right announces restructure

Emap publisher brand soon to end as Top Right announces restructure

05 October 15, Omar Oakes

Emap, the publisher of Retail Week and Nursing Times, is to be rebranded, with all print editions to be scrapped as its parent company moves towards a digital-only magazine and events business.

 
Antidote picks up Libratone brief

Antidote picks up Libratone brief

06 October 15, Gurjit Degun

Libratone, the home audio company, has appointed Antidote as its global ad agency following a competitive pitch process.

 
Breakfast Briefing: Twitter's new CEO, SABMiller's revenues up, Facebook internet efforts

Breakfast Briefing

06 October 15, Shona Ghosh

In today's news, Twitter has appointed co-founder Jack Dorsey as CEO, SABMiller posts higher revenues ahead of a possible AB InBev takeover bid, and Facebook will be providing internet to sub-Saharan Africa.

 
5 global YouTube creators brands should know about

5 global YouTube creators brands should know about

06 October 15, Patrick Walker, Rightster

Check out five popular content creators and the brands they've been working with.

 
Twitter confirms Jack Dorsey's return as chief executive

Twitter confirms Jack Dorsey's return as chief executive

05 October 15, Omar Oakes

Twitter has confirmed that Jack Dorsey, the company's co-founder and co-creator, has been appointed as the social media platform's permanent chief executive.

 
Apple and Google top Interbrand's valuable brands index as ecosystems win

Apple and Google top Interbrand's valuable brands index as ecosystems win

05 October 15, Shona Ghosh

Apple and Google have retained the top spots of Interbrand's 100 Best Brands index for the third year running, fending off Coca-Cola at number three and Microsoft in fourth place.

 
IPA president's rallying cry to adland: time to prove your worth

IPA president's rallying cry to adland: time to prove your worth

06 October 15, Tom Knox

Any gaps between what brands say and what they do are cruelly exposed, says the president of the IPA.

 
Ogilvy & Mather UK names Fiona Gordon as group transformation director

Ogilvy & Mather UK names Fiona Gordon as group transformation director

05 October 15, Gurjit Degun

Ogilvy & Mather Group UK has taken on Fiona Gordon, the agency's group chairman in Singapore, in the new role of group transformation director.

 
Denplan picks Brothers and Sisters for creative account

Denplan picks Brothers and Sisters for creative account

05 October 15, Kate Magee

Denplan, the dental payment plan specialist, has appointed Brothers and Sisters to be its creative agency for developing a new TV campaign.

 
Karen Blackett named among Marie Claire's top ten inspirational women

Karen Blackett named among Marie Claire's top ten inspirational women

05 October 15, Omar Oakes

Karen Blackett, the chief executive of MediaCom, has been named as one of Marie Claire's ten most inspirational women at its Women At The Top Awards.

 
Trinity Mirror's print ad revenue falls 16% in third quarter

Trinity Mirror's print ad revenue falls 16% in third quarter

05 October 15, Omar Oakes

Revenue at Trinity Mirror fell again in the third quarter of the year, the newspaper publisher has reported, albeit less than in the previous quarter.

 
O2 acknowledges 'ups and downs' as England crashes out

O2 acknowledges 'ups and downs' as England crashes out

05 October 15, Shona Ghosh

O2 has bolstered its public support of England Rugby, after the team became the first host nation to miss out on the Rugby World Cup quarter-finals.

 
What should the rugby sponsors do when their event generates heartache?

What should the rugby sponsors do when their event generates heartache?

05 October 15, Tom Bazeley

They say that the moment a batsman gets out in cricket is the most absolute form of losing in the whole of sport. No ifs, no buts and over in a split second. No going back and no chance to redeem. Complete... read more

 
Why the ad industry needs to recognise the power of music

Why the ad industry needs to recognise the power of music

06 October 15, Simon Kilby

Working with music can be complex but done strategically it can reap real reward, says Bauer Media's group commercial director.

 
Marketing leaders need to be digital visionaries, not bogged down with technicalities

Marketing leaders need to be digital visionaries, not bogged down with technicalities

05 October 15, Dominic Grounsell

The digital terrain is ever-evolving - so evolve with it, says Dominic Grounsell.

 
Why honesty is my secret work weapon

Why honesty is my secret work weapon

05 October 15, Amy Holdsworth

Amy Holdsworth, marketing director at Tetley, on why honesty really is the best policy, on a personal level and for the business as a whole.

 
'No shower and no bar?' Jennifer Aniston has nightmare in first Emirates ad

'No shower and no bar?' Jennifer Aniston has nightmare in first Emirates ad

05 October 15, Omar Oakes

Jennifer Aniston wakes from a "nightmare" in which she cannot have a shower on an aeroplane, in her first TV ad for Emirates.

 
Relentless march of ad toys sees Confused.com jump on it for assembly-line spot

Relentless march of ad toys sees Confused.com jump on it for assembly-line spot

05 October 15, Staff

Unsophisticated but single-minded execution grabs attention and imparts a clear message

 
SSE's orangutan Maya returns for second major campaign

SSE's orangutan Maya returns for second major campaign

05 October 15, Maisie McCabe

SSE has released the next stage of its ad campaign, starring a CGI orangutan Maya to promote the deals it offers its customers.

 
Watch: Behind Ballantine's digital tasting experience

Watch: Behind Ballantine's digital tasting experience

05 October 15, Helen Hoddinott

Ballantine's Scotch whisky has launched an interactive digital tasting experience in London.

 


How many boots is a rugby player's Twitter following worth?

Presented by ADOBE
Although the Rugby World Cup 2015 is generating some big numbers , the players themselves have yet to cultivate the sort of social-media presence seen in other sports.


 
 
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